全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Coursera
您将获得的技能: Logo Design, Canva (Software), Marketing Design, Design Elements And Principles, Marketing Materials, Color Theory, Graphic Design, Branding, Marketing, Advertising, Business
中级 · 指导项目 · 不超过 2 小时

Kennesaw State University
您将获得的技能: 业务建模, 价值主张, 用户关系管理, 创业, 战略伙伴关系, 创新, 成本管理, 客户分析, 营销渠道, 演讲, 收入管理, 企业战略, 资源管理
初级 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
中级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: 业务建模, 概率分布, 风险分析, 商业分析, 模拟和模拟软件, 决策, 数据分析, 工艺优化, 探索性数据分析, 无监督学习, 市场分析, 预测分析, 微软Excel
初级 · 课程 · 1-4 周

您将获得的技能: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship
中级 · 指导项目 · 不超过 2 小时

Microsoft
您将获得的技能: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Prototyping, Usability Testing, User Experience, Persona (User Experience), Wireframing, Design Research, User Interface and User Experience (UI/UX) Design, Interaction Design, Web Content Accessibility Guidelines, Human Centered Design, Figma (Design Software), Usability, User Interface (UI) Design, User Centered Design, Artificial Intelligence
初级 · 专业证书 · 3-6 个月

Coursera
您将获得的技能: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Management, Release Management, Sales Strategy, New Product Development, Performance Analysis, Responsible AI, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), User Feedback, Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration
初级 · 课程 · 1-3 个月

您将获得的技能: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Development and Management, Business Marketing, Creativity
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时
CertNexus
您将获得的技能: 社交媒体战略, 风险管理, 危机管理, 媒体关系, 公共关系, 营销, 沟通, 业务沟通, 多样性与包容性, 利益攸关方沟通, 商业道德, 企业战略, 沟通策略, 战略传播, 领导与管理, 数据伦理
初级 · 课程 · 1-3 个月