Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Can I take the course for free?

No, you cannot take this course for free. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you cannot afford the fee, you can apply for financial aid.

Will I earn university credit for completing the Specialization?

This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

AI Foundations for Business Professionals 专项课程

Saïd Business School, University of Oxford

AI Foundations for Business Professionals 专项课程

Harness AI to drive strategic business impact. Master AI concepts and governance practices to lead responsible innovation with confidence.

位教师：Matthias Holweg

7,086 人已注册

包含在 Coursera Plus 中

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3 门课程系列

深入学习学科知识

4.8

（84 条评论）

初级等级

无需具备相关经验

4 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

3 门课程系列

深入学习学科知识

4.8

（84 条评论）

初级等级

无需具备相关经验

4 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

您将学到什么

Core concepts of AI, machine learning, and deep learning and how they create strategic business value.
How generative and agentic AI differ from traditional models, including practical applications of large language models.
Ethical considerations and governance strategies that are critical to responsible AI deployment.
Methods to effectively assess and manage AI risks, including system failures and bias mitigation.

要了解的详细信息

可分享的证书

添加到您的领英档案

授课语言：英语（English）

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

精进特定领域的专业知识

向大学和行业专家学习热门技能
借助实践项目精通一门科目或一个工具
培养对关键概念的深入理解
通过 Saïd Business School, University of Oxford 获得职业证书

专业化 - 3门课程系列

This specialisation equips business leaders and professionals with a practical understanding of artificial intelligence, from foundational concepts to generative capabilities and governance best practices. You'll explore real-world AI applications, learn to critically assess opportunities and risks, and develop strategic insights to integrate AI into organisational workflows responsibly. Designed and taught by Oxford faculty, this series empowers you to harness AI effectively and ethically to drive sustainable business value.

应用的学习项目

You will engage in scenario-based projects, analysing case studies to strategically deploy AI solutions, manage ethical dilemmas, and design governance frameworks. These projects ensure practical application, allowing you to address authentic business challenges.

AI Essentials

第 1 门课程13小时

您将学到什么

Understand the core concepts behind machine learning, neural networks, and deep learning.
Identify practical applications and limitations of AI across industries.

您将获得的技能

类别：Artificial Intelligence

类别：Deep Learning

类别：Machine Learning

类别：Artificial Intelligence and Machine Learning (AI/ML)

类别：Unsupervised Learning

类别：Supervised Learning

类别：Reinforcement Learning

类别：Artificial Neural Networks

类别：Business Ethics

类别：Data Ethics

类别：Responsible AI

类别：Generative Model Architectures

类别：Generative AI

类别：AI Product Strategy

AI Governance

第 2 门课程14小时

您将学到什么

Apply governance frameworks to ensure AI systems are ethical, transparent, and accountable.
Evaluate risks and implement strategies for trustworthy AI deployment at scale.

您将获得的技能

类别：Responsible AI

类别：Business Ethics

类别：Governance

类别：Risk Management

类别：Data Ethics

类别：Enterprise Risk Management (ERM)

类别：Compliance Management

类别：Business Leadership

类别：Artificial Intelligence

类别：Artificial Intelligence and Machine Learning (AI/ML)

类别：Generative AI Agents

类别：Generative AI

类别：Agentic systems

类别：Law, Regulation, and Compliance

类别：Accountability

类别：AI Product Strategy

类别：Information Privacy

类别：Information Management

类别：Organizational Strategy

类别：Data Governance

Generative and Agentic AI

第 3 门课程13小时

您将学到什么

Use prompts, fine-tuning, and retrieval methods to guide generative AI systems.
Assess the capabilities and risks of emerging agentic AI tools.

您将获得的技能

类别：Prompt Engineering

类别：Large Language Modeling

类别：Generative AI

类别：Agentic systems

类别：Responsible AI

类别：Artificial Intelligence

类别：LLM Application

类别：AI Product Strategy

类别：Business Workflow Analysis

类别：ChatGPT

类别：Decision Making

类别：Content Creation

获得职业证书

将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。

位教师

Matthias Holweg

Saïd Business School, University of Oxford

3 门课程9,585 名学生

提供方

Saïd Business School, University of Oxford

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自 2020开始学习的学生

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通过 Coursera Plus 开启新生涯

无限制访问 10,000+ 世界一流的课程、实践项目和就业就绪证书课程 - 所有这些都包含在您的订阅中

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常见问题

We recommend taking the courses in the following order:

AI Essentials
Generative and Agentic AI
AI Governance.

No technical background required. Ideal for professionals seeking to understand AI’s foundations and business relevance.

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.