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Erasmus University Rotterdam

Innovation Management

What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself. Guided by world-class academics, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about innovation strategy, idea management and social networks. During this course, you will learn how to: • use the main innovation management terminology and concepts • explain the adoption life cycle and innovation adoption at the individual level • define creativity and explain how creativity can be stimulated • recognise and describe three types of idea management systems • explain what an innovation strategy is and why it is important • describe what a product portfolio is • explain how innovation projects should be selected and managed • explain the importance of teams, team structures and networks for innovation. Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s leading business schools, and ranked among the top three for research. RSM’s primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future. Go to www.rsm.nl for more information. This nine-week MOOC in Innovation Management is taught in English. There is no fee to participate in the programme.

状态:Product Development
状态:Organizational Leadership
初级课程小时

精选评论

AH

5.0评论日期:Jun 13, 2020

Um dos melhores cursos que já tive online. Boas explicações, bom exemplos, bons professores e bons temas. A sugerir e partilhar. Muito benéfico para quem quer entrar no mundo da inovação e da criação.

AB

5.0评论日期:Dec 21, 2021

Never knew Innovation is something which can be developed in all until I take this curse... Not point in this course is boring. It is so interesting and keep us fully engaged.

NK

5.0评论日期:Jan 31, 2021

Good syllabus. Nice Videos. Good Knowledge Transfer! Thoroughly enjoyed the Learning experience! Happy to PASS with a Score of 100%. Thanks,RSM,ERASMUS University! -NagarajaKumar Krishnaswamy

MN

5.0评论日期:Aug 10, 2023

The best MOOC so far.The learning has equipped me with a diversified skill set and knowledge substantial to manage innovation not even in organizations but also in the daily life tasks.

CC

5.0评论日期:May 31, 2020

Very enlightening course for me, it gave me a good background into the field of innovation and is well scripted introduction. I would love to do follow up courses to this.

RL

5.0评论日期:Apr 29, 2017

Excellent course and very well structured. Great for the beginers. But also great for someone who are involved in innovation management to reaffirm and strengthen their knowledge too.

NN

5.0评论日期:May 9, 2021

Recommended for any one working in or considering switching roles to Innovation/Innovation management,, product design and development, Technology management, design technology etc

ZS

5.0评论日期:Feb 19, 2025

very insightful and a great learning experience. In fact, I would like to come back and refer to some technical stuff which makes innovation management quantifiable and measurable too!

TJ

4.0评论日期:Sep 13, 2017

A lot of useful information and good interviews and presentations. I hoped for a little bit more practical tips, how to apply an innovation management system in an company. But sure, very helpful.

HC

5.0评论日期:Apr 20, 2020

Very interesting and intuitive course, highly recommend to anyone starting at the topic or to refresh some concepts in Innovation Management, great insights and very good videos

RE

5.0评论日期:Apr 29, 2022

T​his was a very enlightening course and enjoyable to follow as well. I had fun doing it and that made it very alluring which is great for learning! I hope to do a higher level one with RSM.

SP

4.0评论日期:Jul 18, 2020

Good Course. My sincere thanks to all the professors. I had a great time learning the interesting concepts, reviews, related videos and interviews. Thanks again! Hope to study more.

所有审阅

显示:20/613

Aya Abou Shakra
5.0
评论日期:Jan 26, 2019
Marcel M. Samstag
5.0
评论日期:May 20, 2016
Jorge Achata
5.0
评论日期:Sep 6, 2018
Samir Saini
5.0
评论日期:May 26, 2018
Norma Latta
5.0
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SARANYAN
5.0
评论日期:Nov 19, 2019
Aruna Handem
5.0
评论日期:Jun 14, 2020
Binoy Paul
5.0
评论日期:May 14, 2020
Rafael Lee
5.0
评论日期:Apr 30, 2017
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5.0
评论日期:Sep 5, 2020
Nora von Harten
5.0
评论日期:Jun 6, 2021
Greta Korthaus
5.0
评论日期:Jan 21, 2019
Aggeliki Zoga
5.0
评论日期:Apr 1, 2023
Roger Espejo
5.0
评论日期:Apr 30, 2022
Esther Petit
3.0
评论日期:Apr 14, 2020
Samir Marinez
3.0
评论日期:Jul 27, 2017
Anonymous
2.0
评论日期:Feb 13, 2025
Dian Aminudin
5.0
评论日期:Sep 1, 2021
Ferry Koolen
2.0
评论日期:Apr 23, 2016
Marco Baldan
2.0
评论日期:Mar 29, 2017