In this course, you'll explore the transformative role of AI in sales and personal productivity. Starting with foundational concepts, you’ll dive deep into sales intelligence, time management, and AI-powered prospecting tools. The course guides you through strategies for incorporating generative AI into your daily workflow, helping you achieve a competitive edge in sales. With practical techniques, you’ll learn how to harness AI to automate tedious tasks, enhance communication, and close sales more effectively.

The AI Edge: Unlocking AI for Sales Efficiency and Growth
访问权限由 New York State Department of Labor 提供
推荐体验
推荐体验
初级
This course is suitable for professionals in sales, marketing, or business development. No specific technical knowledge is required.
推荐体验
推荐体验
初级
This course is suitable for professionals in sales, marketing, or business development. No specific technical knowledge is required.
您将学到什么
How to implement AI to enhance sales intelligence and efficiency.
Techniques for prioritizing AI opportunities and integrating them into workflows.
How to develop and execute sales strategies using AI-powered tools.
要了解的详细信息

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40 项作业
March 2026
了解顶级公司的员工如何掌握热门技能

该课程共有40个模块
In this section, we explore AI's gradual emergence and sudden impact, analyzing its historical development, real-world applications, and adoption challenges.
涵盖的内容
2个视频1篇阅读材料1个作业
2个视频•总计2分钟
- Introduction - Overview Video•1分钟
- The Beginning of Everything - Overview Video•1分钟
1篇阅读材料•总计5分钟
- The Beginning of Everything - The Reading•5分钟
1个作业•总计10分钟
- The Evolution of AI and Human Interaction•10分钟
In this section, we explore how AI has become a constant presence in all of our lives and examine its ongoing development.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- AI Everywhere, All the Time - Overview Video•1分钟
1篇阅读材料•总计5分钟
- AI Everywhere, All the Time - The Reading•5分钟
1个作业•总计10分钟
- Foundations of Artificial Intelligence•10分钟
In this section, we will explore the concept of the technological singularity and its potential impact on AI's evolution.
涵盖的内容
1篇阅读材料1个作业
1篇阅读材料•总计5分钟
- The Next Level Is the Singularity Near - The Reading•5分钟
1个作业•总计10分钟
- The Future of Human-Machine Interaction•10分钟
In this section, we examine AI integration strategies, ethical considerations, and hybrid human-AI workflows to enhance professional performance and adapt to future technological advancements.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- The Six Million Dollar Man - Overview Video•1分钟
1篇阅读材料•总计10分钟
- The Six Million Dollar Man - The Reading•10分钟
1个作业•总计10分钟
- Human and Machine Synergy•10分钟
In this section, we examine how IQ, AQ, EQ, and TQ work together to improve sales agility and effectiveness.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- The Four Elements of Sales Intelligence - Overview Video•1分钟
1篇阅读材料•总计10分钟
- The Four Elements of Sales Intelligence - The Reading•10分钟
1个作业•总计10分钟
- The Four Elements of Sales Intelligence•10分钟
In this section, we examine the risks of unverified AI outputs and the need for verification.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Liar, Liar, Pants on Fire - Overview Video•1分钟
1篇阅读材料•总计5分钟
- Liar, Liar, Pants on Fire - The Reading•5分钟
1个作业•总计10分钟
- The Perils of Unverified Information•10分钟
In this section, we examine anthropomorphism in AI interactions, analyze risks of human-like trust, and evaluate AI's limitations in emotional and ethical contexts.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Robots Have Goals, Not Souls - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Robots Have Goals, Not Souls - The Reading•10分钟
1个作业•总计10分钟
- The Human-Machine Divide•10分钟
In this section, we examine authority bias in AI, emphasizing the need to evaluate data quality and apply critical reasoning to AI outputs for informed decision-making.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Beware of the Authority Bias - Overview Video•1分钟
1篇阅读材料•总计5分钟
- Beware of the Authority Bias - The Reading•5分钟
1个作业•总计10分钟
- Navigating AI and Human Judgment•10分钟
In this section, we explore how generative AI streamlines tasks like tailored email drafting, client visitation planning, and sales report analysis. It highlights practical applications for improving efficiency and decision-making.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Harnessing Generative AI - Overview Video•1分钟
1篇阅读材料•总计5分钟
- Harnessing Generative AI - The Reading•5分钟
1个作业•总计10分钟
- Exploring Generative AI Fundamentals•10分钟
In this section, we examine Asimov's Three Laws for robotics, ethical implications of autonomous systems, and strategies for ensuring AI safety and responsible decision-making.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Robot Rules - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Robot Rules - The Reading•10分钟
1个作业•总计10分钟
- Navigating AI Ethics and Best Practices•10分钟
In this section, we explore time discipline, emphasizing self-driven choices and data-informed task prioritization to enhance productivity and align with personal and professional goals.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Time Discipline - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Time Discipline - The Reading•10分钟
1个作业•总计10分钟
- Mastering Time Discipline for Sales Excellence•10分钟
In this section, we explore the CEO mindset for time management, emphasizing personal responsibility, ruthless prioritization, and leveraging AI tools for productivity and impact.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Fundamentals of Me Management - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Fundamentals of Me Management - The Reading•10分钟
1个作业•总计10分钟
- Mastering Personal Resource Management•10分钟
In this section, we explore attention control and time blocking to enhance focus, reduce distractions, and align work with cognitive patterns for improved productivity and sales performance.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Attention Control and Time Blocking - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Attention Control and Time Blocking - The Reading•10分钟
1个作业•总计10分钟
- Mastering Focus and Productivity•10分钟
In this section, we explore calendar-based sales planning, CRM integration, and AI tools to enhance task management and meeting efficiency. The focus is on intentional routines for improved productivity and structured daily sales activities.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Sales Day Planning, CRM, and Calendar Management - Overview Video•1分钟
1篇阅读材料•总计15分钟
- Sales Day Planning, CRM, and Calendar Management - The Reading•15分钟
1个作业•总计10分钟
- Sales Planning and Time Optimization•10分钟
In this section, we explore the first seven steps to optimize sales time with AI. Key concepts include time audits, AI integration, and the three A's.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- The First Seven Steps on Your AI Edge Journey - Overview Video•1分钟
1篇阅读材料•总计10分钟
- The First Seven Steps on Your AI Edge Journey - The Reading•10分钟
1个作业•总计10分钟
- Navigating the AI Edge Journey•10分钟
In this section, we conduct a time investment audit to identify time drains, analyze activity logs, and optimize prime selling hours for improved productivity and sales effectiveness.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Time Investment Audit - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Time Investment Audit - The Reading•10分钟
1个作业•总计10分钟
- Time Investment Audit Insights•10分钟
In this section, we explore AI applications for email management, task prioritization, and scheduling to enhance productivity.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Brainstorming and Prioritizing AI Possibilities - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Brainstorming and Prioritizing AI Possibilities - The Reading•10分钟
1个作业•总计10分钟
- Strategic Use of AI in Task Management•10分钟
In this section, we explore deliberate practice strategies, prompt design for AI tasks, and tracking progress in AI tool usage to enhance competency and efficiency.
涵盖的内容
1个视频3篇阅读材料1个作业
1个视频•总计1分钟
- Practice and Prompts - Overview Video•1分钟
3篇阅读材料•总计25分钟
- Introduction•10分钟
- Practice Building a Prompt•5分钟
- Build a Sales Prompt Library•10分钟
1个作业•总计10分钟
- Mastering AI Interaction Through Practice and Precision•10分钟
In this section, we examine patterns in AI-generated content, assess trustworthiness, and explore the implications of automation in professional communication.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- If It Quacks Like a Duck - Overview Video•1分钟
1篇阅读材料•总计15分钟
- If It Quacks Like a Duck - The Reading•15分钟
1个作业•总计10分钟
- Navigating Trust and Authenticity in AI and Business•10分钟
In this section, we explore how to improve written communication clarity and impact. Key concepts include structured writing techniques, professional credibility, and career growth through effective communication.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Write and Edit Better - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Write and Edit Better - The Reading•10分钟
1个作业•总计10分钟
- Writing Skills and Professional Communication•10分钟
In this section, we explore editing strategies to enhance clarity, design AI prompts for effective revision, and analyze text structure for improved readability and professionalism.
涵盖的内容
1个视频3篇阅读材料1个作业
1个视频•总计1分钟
- The Power of Editing - Overview Video•1分钟
3篇阅读材料•总计35分钟
- Introduction•10分钟
- Vocabulary•10分钟
- Spelling•15分钟
1个作业•总计10分钟
- Mastering the Art of Revision•10分钟
In this section, we explore using AI to enhance human writing, analyze AI-generated text for quality, and edit output to reflect personal style and authenticity.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- AI Is a Faster Writer You Are a Better Human - Overview Video•1分钟
1篇阅读材料•总计10分钟
- AI Is a Faster Writer You Are a Better Human - The Reading•10分钟
1个作业•总计10分钟
- Balancing AI and Human Creativity•10分钟
In this section, we examine the limitations of AI-driven sales tools and emphasize the importance of human interaction in prospecting and client engagement.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- The Asynchronous Seller - Overview Video•1分钟
1篇阅读材料•总计10分钟
- The Asynchronous Seller - The Reading•10分钟
1个作业•总计10分钟
- The Asynchronous Seller's Guide•10分钟
In this section, we explore synchronous and asynchronous prospecting methods to enhance sales engagement.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Synchronous versus Asynchronous Prospecting - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Synchronous versus Asynchronous Prospecting - The Reading•10分钟
1个作业•总计10分钟
- Human and Machine in Sales Prospecting•10分钟
In this section, we explore how AI enhances prospecting by targeting the right prospects, automating tasks, and improving engagement through intent data and research.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- A Powerful Prospecting Partner - Overview Video•1分钟
1篇阅读材料•总计5分钟
- A Powerful Prospecting Partner - The Reading•5分钟
1个作业•总计10分钟
- Leveraging AI for Sales Success•10分钟
In this section, we explore structured prospecting sequences to capture attention in a competitive, AI-driven environment. We focus on multi-channel messaging, cadence, and measuring effectiveness to build engagement and familiarity with prospects.
涵盖的内容
1个视频2篇阅读材料1个作业
1个视频•总计1分钟
- Prospecting Sequences - Overview Video•1分钟
2篇阅读材料•总计25分钟
- Introduction•15分钟
- Touches•10分钟
1个作业•总计10分钟
- Mastering Prospecting Sequences•10分钟
In this section, we explore creating targeted prospecting lists, defining ideal customer profiles, and using predictive scoring to enhance sales efficiency.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Targeted Lists - Overview Video•1分钟
1篇阅读材料•总计15分钟
- Targeted Lists - The Reading•15分钟
1个作业•总计10分钟
- Effective Sales Prospecting and Lead Qualification•10分钟
In this section, we explore AI-assisted message generation, emphasizing the balance between human empathy and machine efficiency in crafting personalized and targeted prospecting messages for effective sales outreach.
涵盖的内容
1个视频2篇阅读材料1个作业
1个视频•总计1分钟
- Message Matters - Overview Video•1分钟
2篇阅读材料•总计30分钟
- Introduction•15分钟
- Craft the Message•15分钟
1个作业•总计10分钟
- Mastering Effective Communication Strategies•10分钟
In this section, we explore slow prospecting strategies to build long-term visibility and authority through personal branding and consistent content creation on LinkedIn.
涵盖的内容
1个视频2篇阅读材料1个作业
1个视频•总计1分钟
- Slow Prospecting - Overview Video•1分钟
2篇阅读材料•总计20分钟
- Introduction•10分钟
- Content Creation•10分钟
1个作业•总计10分钟
- Mastering Long-Term Sales and Content Building•10分钟
In this section, we explore the importance of identifying qualified opportunities, applying systematic qualification techniques, and prioritizing high-probability prospects to ensure sales success.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Everything in Sales Begins with a Qualified Opportunity - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Everything in Sales Begins with a Qualified Opportunity - The Reading•10分钟
1个作业•总计10分钟
- Sales Qualification Fundamentals•10分钟
In this section, we explore discovery as the foundation of sales success, focusing on strategic questioning, stakeholder qualification, and understanding psychological factors to build trust and drive deal closure.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- The Art of Discovery - Overview Video•1分钟
1篇阅读材料•总计10分钟
- The Art of Discovery - The Reading•10分钟
1个作业•总计10分钟
- The Art of Discovery in Sales•10分钟
In this section, we examine eight discovery mistakes, focusing on self-orientation, listening, and preparation.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Eight Big Discovery Mistakes You Need to Avoid - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Eight Big Discovery Mistakes You Need to Avoid - The Reading•10分钟
1个作业•总计10分钟
- Avoiding Common Discovery Mistakes•10分钟
In this section, we explore the importance of open-ended discovery questions in sales, focusing on structured questioning, stakeholder needs analysis, and root-cause analysis to drive deal success and alignment.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Pre-Discovery Call Research - Overview Video•1分钟
1篇阅读材料•总计20分钟
- Pre-Discovery Call Research - The Reading•20分钟
1个作业•总计10分钟
- Mastering Pre-Discovery Call Research•10分钟
In this section, we explore AI-driven competitive analysis techniques to anticipate and address objections from prospect research. Key concepts include analyzing AI-generated comparisons and designing counter-strategies for sales success.
涵盖的内容
1个视频2篇阅读材料1个作业
1个视频•总计1分钟
- Discovery Questions: What You Want to Learn - Overview Video•1分钟
2篇阅读材料•总计30分钟
- Introduction•15分钟
- Measurable Business Outcomes•15分钟
1个作业•总计10分钟
- Mastering Discovery and Engagement Questions•10分钟
In this section, we explore using AI for error checking, personalization, and team collaboration in proposal building to enhance sales outcomes in competitive environments.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Competitive Analysis and Objection Prevention - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Competitive Analysis and Objection Prevention - The Reading•10分钟
1个作业•总计10分钟
- Evaluating Business Decisions and AI Impact in Sales•10分钟
In this section, we explore how to use AI to improve the effectiveness and personalization of sales proposals.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- AI-Powered Proposals - Overview Video•1分钟
1篇阅读材料•总计10分钟
- AI-Powered Proposals - The Reading•10分钟
1个作业•总计10分钟
- AI in Sales Proposal Development•10分钟
In this section, we explore AI-driven closing tactics and objection handling.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Closing the Sale - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Closing the Sale - The Reading•10分钟
1个作业•总计10分钟
- Mastering the Art of Closing Sales•10分钟
In this section, we explore how social proof influences buyer behavior through case studies, testimonials, and peer validation to build trust and drive conversions.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Case Studies and Social Proof - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Case Studies and Social Proof - The Reading•10分钟
1个作业•总计10分钟
- Leveraging AI and Social Proof in Sales•10分钟
In this section, we explore using AI to identify key contract clauses, analyze indemnification and payment terms, and evaluate termination and dispute resolution provisions for effective risk management.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- Contracts and Lawyers and Terms and Conditions, Oh My! - Overview Video•1分钟
1篇阅读材料•总计10分钟
- Contracts and Lawyers and Terms and Conditions, Oh My! - The Reading•10分钟
1个作业•总计10分钟
- Contract Review and Negotiation Essentials•10分钟
In this section, we explore how CRM can become a strategic asset by improving sales efficiency and long-term revenue outcomes.
涵盖的内容
1个视频1篇阅读材料1个作业
1个视频•总计1分钟
- AI Turns Your CRM into a Strategic Partner - Overview Video•1分钟
1篇阅读材料•总计10分钟
- AI Turns Your CRM into a Strategic Partner - The Reading•10分钟
1个作业•总计10分钟
- Leveraging AI and CRM for Strategic Advantage•10分钟
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