学生对 University of Pennsylvania 提供的 Introduction to Marketing 的评价和反馈
课程概述
热门审阅
WJ
Jul 30, 2024
Learned a lot about marketing. Even though the videos were pre-recorded, the professers explained their parts in detail and showed real life examples to further reinforce the concept of marketing.
MA
Mar 21, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
2251 - Introduction to Marketing 的 2275 个评论(共 2,556 个)
创建者 Bilge K O
•Nov 30, 2023
Even though some of the videos were very long, they taught me a lot about marketing and marketing strategies. Thank you for everything.
创建者 Rahul G
•Dec 24, 2019
This course was really useful to understand the Marketing concepts. The faculty explained the concepts in a very understandable manner.
创建者 Bianca W
•Mar 2, 2018
A little bit too much focus on e-commerce and B2C but other than that very informative and well structured. I learned a lot. Thank you!
创建者 Manoj K T
•Apr 25, 2020
Gave different view about marketing.Instead just theory,they showed it with numbers and models to improve the ultimate number "profit"
创建者 Kathryn S
•Jan 9, 2022
Excellent branding courses. I felt Module 3 should have been broken up in two separate modules, with Pricing being a separate module.
创建者 Adrian V R
•May 21, 2020
I really enjoyed the course. I feel like I have a much better understanding of the basic concepts of marketing and building brand aw
创建者 Noe C D
•Nov 1, 2023
Great course! However, I am not able to see my name on the Diploma. Is this normal? Please contact me at: [email protected]
创建者 kris G
•Apr 4, 2020
Gives basic view on Marketing. Just to start learn more deeply on pricing or customer behaviour . Digital marketing barley touched.
创建者 William L
•Dec 24, 2018
Principals are solid, It aided me in evaluating my companies approach to marketing and the proper roll it should play going forward.
创建者 Kelly D
•Apr 29, 2017
Great teachers and very interactive. I like having the spot questions in between each section as it kept me from getting distracted.
创建者 B. Y
•May 6, 2020
The quiz in 3rd week have some questions that the material in that week does not fully answer. Other than that the course is great!
创建者 Muhammad S
•Jan 11, 2019
Good class easy and good professor best place to know about introduction to marketing. Thanks Coursera and Warton Business School
创建者 Le H T
•Dec 15, 2015
This course helps me know more basic concept about Marketing. It gives me a chance to dig deeper in Marketing field.
Many thanks :)
创建者 Vyom G
•May 4, 2020
The course delivery and content is quite lucid and easy to understand. One suggestion is to add cases from outside of the US.
创建者 Arman A
•Apr 18, 2016
Great introduction. Excellent presentations with great speakers. I appreciated the different angles provided by the different
创建者 Thiago M S Q
•Mar 23, 2021
Course can gives you a greate notion of basic and medium for marketing. Geat presentation of the course too, by the profs.
创建者 Gaiane Y
•Mar 25, 2020
The lectures are interesting, but the materials should be updated, newer company and research examples should be involved.
创建者 AFNAN U R
•Jul 9, 2025
it was a great experience i learned a lot how to build strategy for product and customer centric organizational approach.
创建者 Dani C
•Mar 14, 2018
Quizzes were too easy compared to final exam. Reading material could be more, the videos have little information/theory.
创建者 Yahya Z
•Feb 4, 2017
Provides a comprehensive introduction to marketing fundamentals, with a reflection on the modern markets implementation.
创建者 Matthew P B
•Jun 12, 2020
Good course with useful things to learn. Couple glitches with the info regarding the 5Cs and a couple quiz questions.
创建者 Ahmed
•Mar 26, 2017
it's a good introduction to marketing world with easy language and tremendous description in recent marketing science
创建者 Nichola C
•Apr 16, 2016
Good course for understanding the basics of marketing and pique interest in the complex creature that is the customer.
创建者 Swathy E
•Jan 2, 2016
Completely enjoyed the course. This changed the way i look at a commercial in my daily life. Thanks to the professors.
创建者 Ravishu A
•Jan 9, 2016
A good starting point to build up the fundamental basics needed for further detailed study in the field of marketing.