返回到 Strategic Innovation: Building and Sustaining Innovative Organizations
University of Illinois Urbana-Champaign

Strategic Innovation: Building and Sustaining Innovative Organizations

Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs. This course introduces the fundamental strategy concepts and tools that enable firms to manage technological innovations for competitive advantage. It does so by first considering the sources of technological change and how to leverage technologies to create firm value. It then examines the various mechanisms for extracting value from technologies, both legal (e.g., patents, trade secrecy, etc.) and strategic (e.g., lead time, complementary assets, etc.). We will explore the fundamentals of technology strategy through readings and case studies in both established and entrepreneurial firms across a range of technology-based industries. You will be able to: - Learn fundamental strategy concepts and frameworks for technology-based firms - Apply theories and frameworks toward the analysis and formulation of strategies for creating and capturing value through technological innovations - Develop an ability to think strategically and make decisions under uncertainty and risk - Develop skills in performing analytic research and preparing professional reports - Develop skills in managing diverse teams and working under time and resource constraints This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

状态:Strategic Thinking
状态:Team Management
初级课程小时

精选评论

MR

5.0评论日期:Aug 1, 2020

Good course, learned a lot through this course , would surely recommend this course for those who are interested in innovation and entrepreneurship.

GA

5.0评论日期:Jan 10, 2020

An excellent course. I am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list. Thanks to all the team

GL

5.0评论日期:Feb 20, 2019

The course is great! The product cycle, business model and the tool that this Innovation course offers makes total sense and are useful to help you track your way to success on innovation segment.

AT

5.0评论日期:Aug 31, 2020

this course is a great course and what makes it more great is the professors that are lecturing this course. thanks to my professors for this course

TA

5.0评论日期:Jan 7, 2021

My Learning grew my reason into creativity. I can properly frame my mind, see business in new ways and take up product development responsibilities now

MM

5.0评论日期:May 19, 2017

One of the better courses I've taken. Combined with UIUC live sessions (for iMBA students), the content makes even more sense and has much better relevance.

SG

5.0评论日期:Mar 30, 2021

This is an excellent course that is supported by good case studies and practical examples. Duration is right for professionals and content ensures that you get concepts and also retain them.

T

5.0评论日期:Nov 4, 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.

ZZ

4.0评论日期:Jul 20, 2022

informative but can get quite dry/draggy along the way. there was a good and holistic coverage of the subject area though and that gave a good introduction for the rest of this specialisation!

SV

5.0评论日期:May 4, 2020

What an interesting course. Any one who dreams of starting their own business will be amiss to not do this course. It's vital to success and fun to learn!

AA

5.0评论日期:Oct 3, 2019

Great introductory material to those unfamiliar to business concepts. Great examples and structure to the course, I highly recommend this to all prospective learners.

ST

5.0评论日期:Jun 3, 2020

Great course for those with no prior business knowledge. Everything from prospect theory to business models is explained in great detail with plenty of illustrative examples.

所有审阅

显示:20/289

Gilnei Jose Longo
5.0
评论日期:Feb 21, 2019
Rafis Abazov
5.0
评论日期:May 13, 2020
Swapnil Deshpande
5.0
评论日期:Jun 24, 2019
Farhan Mammadov Rovnag
5.0
评论日期:Apr 22, 2020
Timothy Allen Arrington
5.0
评论日期:Nov 4, 2019
Maroun corbane
5.0
评论日期:May 3, 2020
Tony Penarredonda C.
5.0
评论日期:Jun 14, 2020
Michelle Jarboe
5.0
评论日期:Nov 25, 2017
GAMAL ALAZABEE
5.0
评论日期:Jan 11, 2020
Sherianne Tan Yen Tze
5.0
评论日期:Jun 4, 2020
M Mahmood
5.0
评论日期:May 19, 2017
Audrey Rose Kaur
5.0
评论日期:May 30, 2020
Tommaso Lucchesi, PhD
5.0
评论日期:Jan 2, 2019
Rafiq Ahamed
5.0
评论日期:Apr 12, 2020
Peter van Barneveld
5.0
评论日期:Jan 10, 2019
Yun Yee Lim
5.0
评论日期:May 24, 2020
Josie Kiew
5.0
评论日期:Jun 28, 2020
Ajeeth Adhikari
5.0
评论日期:Oct 3, 2019
Sharlene Vallance
5.0
评论日期:May 5, 2020
Dhinesh A D
5.0
评论日期:Apr 15, 2020