返回到 Leadership Communication for Maximum Impact: Storytelling
Northwestern University

Leadership Communication for Maximum Impact: Storytelling

Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation.

状态:Communication
状态:Business Leadership
课程小时

精选评论

TP

5.0评论日期:Feb 10, 2016

Very good course with a lot of great speakers. I would recommend this course to anyone wanting to broaden their leadership and communication abilities

NN

4.0评论日期:Jun 6, 2020

More questions after each module will help to understand the sub topics very clearly. Content is excellent. The final exercise covers a detail of every section.

CC

4.0评论日期:Apr 2, 2020

Good content however I feel the instructors need to have more of a presence on the discussion forums or Coursera needs to select a community mentor for this course.

MA

4.0评论日期:Apr 18, 2019

Although I enjoyed all aspects of the course, I think that there should be more content added in terms of quizzes and mandatory reading materials.

MB

5.0评论日期:Jul 10, 2023

Really enjoyed the flow of the course. The video’s where very easy to follow and the final project was challenging and satisfying to complete

PR

5.0评论日期:May 29, 2021

One off the best course which i have study online. I hope more people will fellow this and expand their knowledge. And special thanks for the lecture panel.

FW

4.0评论日期:Dec 8, 2020

The content of the course is extremely valuable but I would suggest that, at least at the end of week 2, there is a requirement to present a story in order to start practicing the skills.

MA

5.0评论日期:Feb 7, 2016

I liked this course a lot as it gave me the opportunity to work doing the assignment, helping me to think as an executive team leader. It was very challenged but very rewarding at the end of it.

SR

5.0评论日期:Nov 1, 2016

A very concise course on the storytelling strategy for leadership. The professors teach the course very well. A must take course for everyone.

JG

5.0评论日期:May 29, 2017

I am thankful to coursera and the instructors' team. I was able to learn why storytelling is important for leadership and how to effectively tell stories for success.

MT

5.0评论日期:Apr 29, 2025

Quick modules that give insight and perspective on how storytelling matters in managerial circumstances, and what perspectives may work when considering responses to disasters big and small.

CL

4.0评论日期:Oct 8, 2020

Very interesting course, however, some of the topics are not deeply seen, so we get the general idea of what is needed for maximum impact communication. Would be good more tests for each topic.

所有审阅

显示:20/333

Christopher Held
1.0
评论日期:Jul 26, 2018
Maria Lourdes Aguirre
5.0
评论日期:Feb 8, 2016
Sadhu kirtanpriyadas
3.0
评论日期:Oct 7, 2018
Thomas Haase
5.0
评论日期:Apr 22, 2020
nora bouz
5.0
评论日期:Jan 24, 2016
Nathan Fleischer
3.0
评论日期:Dec 2, 2017
Steven Zhou
2.0
评论日期:Feb 12, 2017
Tim Parkinson
5.0
评论日期:Feb 10, 2016
Reinaldo Almeida
3.0
评论日期:Jul 22, 2018
Jugal Gogoi
5.0
评论日期:May 30, 2017
Jegan Arumugam Chandrasekaran
5.0
评论日期:Oct 16, 2018
Mary Nunaley
2.0
评论日期:Feb 6, 2016
Emmanuel Casado
2.0
评论日期:Nov 19, 2015
Anton Persson
1.0
评论日期:Apr 20, 2017
Skalidis Stavrianos
1.0
评论日期:Apr 28, 2017
Marta Gonzalez
1.0
评论日期:Nov 13, 2018
David Almassian
1.0
评论日期:Nov 18, 2018
Sachin Deshpande
1.0
评论日期:Aug 23, 2017
Sandeep Dey
5.0
评论日期:Apr 12, 2020
Indrawan Suparan
5.0
评论日期:May 10, 2021