Master the world’s most powerful AI assistant with ChatGPT Fundamentals & Prompt Engineering — a future-ready course that takes you from beginner to expert with clarity, confidence, and creativity.

Master AI for Digital Marketing & Content Creation
本课程是 AI Marketing Mastery 专项课程 的一部分


位教师:Tanmoy Kumar Das
访问权限由 New York State Department of Labor 提供
推荐体验
推荐体验
初级
Basic digital marketing knowledge helpful. No coding needed ,just curiosity to use AI tools for content and business growth.
推荐体验
推荐体验
初级
Basic digital marketing knowledge helpful. No coding needed ,just curiosity to use AI tools for content and business growth.
您将学到什么
Explore ChatGPT’s features, interface, and functions to communicate more effectively.
Create engaging content for emails, blogs, social media, and SEO using AI.
Master advanced prompting techniques to get better, more personalized responses.
Discover how to apply effective strategies, including Chain of Thought, Zero-shot, and Tabular prompting, for improved results.
您将获得的技能
要了解的详细信息

添加到您的领英档案
68 项作业
November 2025
了解顶级公司的员工如何掌握热门技能

积累特定领域的专业知识
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书

该课程共有4个模块
Learn how ChatGPT works, explore the interface, key features, and essential prompting techniques. Build a strong foundation with powerful prompt engineering methods and practical writing, analysis, and content creation skills.
涵盖的内容
71个视频14篇阅读材料26个作业
71个视频•总计244分钟
- Course Introduction•2分钟
- What We'll Learn About Using ChatGPT•3分钟
- ChatGPT Vs Google•2分钟
- ChatGPT Layout and Interface•8分钟
- ChatGPT Plus Features and Functions•4分钟
- ChatGPT's Updated Cutoff Date•1分钟
- Effectively Creating Prompts•5分钟
- Modifiers for Better Outputs•3分钟
- ChatGPT Tokens Explained•4分钟
- Copyright Shield•1分钟
- ChatGPT: SearchGPT Feature•3分钟
- What is Prompt Engineering•6分钟
- Prompt Priming•3分钟
- 30 Simple Prompt Starters•1分钟
- New Ideas and Copy Generation•4分钟
- Client Emails, Analogies and Bulk Writing•5分钟
- Effective Prompt Revisions•3分钟
- Chain of Thought Prompting•4分钟
- Tabular Format Prompting•3分钟
- Zero, One, and Few Shot Prompting•2分钟
- Ask Before Answer Prompting•3分钟
- Fill-In-The-Blank Prompting•2分钟
- Perspective Prompting•3分钟
- Constructive Critic Prompting•2分钟
- Comparative Prompting•2分钟
- Reverse Prompting•8分钟
- RGC Prompting•3分钟
- I Want You To Act As Prompting•2分钟
- Custom Instructions Part 1•6分钟
- ChatGPT-4: Computer Vision•3分钟
- ChatGPT-4o: Image Input and Output Capabilities•7分钟
- ChatGPT-4o: Analyze Data and Graphs•4分钟
- ChatGPT-4o: Expanded Knowledge Base and Cross•3分钟
- ChatGPT-4o with Canvas: Interactive Visual Workspace•5分钟
- ChatGPT Update: o1 Preview +o1 Mini + 4o Mini Part 1•2分钟
- ChatGPT Update: o1 Preview +o1 Mini + 4o Mini Part 2•9分钟
- ChatGPT: Shared Chats•2分钟
- ChatGPT Temporary Chats•1分钟
- ChatGPT Desktop App•3分钟
- ChatGPT -4: DALL-E 3•7分钟
- DALL-E 3: Gen IDs•7分钟
- DALL-E 3: Inpainting•3分钟
- ChatGPT Team Workspace•2分钟
- Summarize Dense Text•5分钟
- Re-Write Text for a Specific Audience•3分钟
- Health Optimization•4分钟
- Language Translation•3分钟
- Quickly Summarize Videos•2分钟
- Proofreading Text•3分钟
- Re-Organize Data: Basic•5分钟
- Re-Organize Data: Named Entity Recognition•2分钟
- Re-Organize Data: Text Classification - Advanced•4分钟
- Review and Improve Writing•4分钟
- Create Essay Questions, Multiple Choice, True or False•3分钟
- Intro to Copywriting and Content Creation•1分钟
- Articles and Blogs•3分钟
- Write and Rephrase•5分钟
- Create an Ad for a Product•5分钟
- Scripts for Social Media Videos•4分钟
- Product Specific Content•3分钟
- Video Description, Title, and Tag•1分钟
- SEO and Keywords•4分钟
- Scripts for Podcasts•4分钟
- Sales Copy and Direct Response•3分钟
- Write an Original Song with Chords and Lyrics•2分钟
- Create Your Resume•2分钟
- Personal Bio•2分钟
- Speech or Presentation from Scratch•2分钟
- Create an Entire E-Book•5分钟
- Social Media Posts•3分钟
- Content for Specific Niches•4分钟
14篇阅读材料•总计70分钟
- Getting Started with ChatGPT – Foundations for Smart AI Use•5分钟
- Prompting Power – Understanding How ChatGPT Thinks and Responds•5分钟
- The Art of Prompt Engineering – Turning Ideas into High-Quality AI Outputs•5分钟
- Structured Prompting Techniques – Making AI Think Strategically•5分钟
- Advanced Perspective & Strategic Prompting – Elevating AI from Generator to Advisor•5分钟
- Beyond Text – Exploring Multimodal Intelligence in ChatGPT•5分钟
- The New ChatGPT Experience – Smarter Models and Interactive Workspaces•5分钟
- Creative Expansion with AI – From Desktop Productivity to Visual Generation•5分钟
- AI for Clarity & Communication – Simplifying, Adapting, and Enhancing Content•5分钟
- Structuring Intelligence – Organizing, Classifying, and Refining Information with AI•5分钟
- The Foundations of Persuasive Writing – From Rewriting to Revenue•5分钟
- Optimizing Content for Discovery and Engagement•5分钟
- Building a Powerful Personal Brand – From Bio to Complete Content Creation•5分钟
- Summary•5分钟
26个作业•总计335分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
Use ChatGPT to research audiences, plan content, create SEO blogs, emails, ads, and full marketing funnels. Develop high-performing content across platforms and boost productivity with AI-powered workflows.
涵盖的内容
58个视频11篇阅读材料22个作业
58个视频•总计236分钟
- Welcome to ChatGPT Marketing•2分钟
- Target Audience: How a well defined target audience can help you sell more•8分钟
- Target Audience: ChatGPT for audience research and analysis•5分钟
- Content Calendar ChatGPT: How to create a complete Content Calendar•7分钟
- SEO ChatGPT: Optimized Keywords and Blog Titles•4分钟
- SEO ChatGPT: Writing an optimized Blog Post in seconds•3分钟
- Email Marketing ChatGPT: Overview of email marketing•3分钟
- Email Marketing ChatGPT: Developing optimized email sequences•3分钟
- Online Advertising ChatGPT: Facebook Ads•3分钟
- Online Advertising ChatGPT: Google Ads•3分钟
- Sales Pages ChatGPT: Developing sales page copy•4分钟
- Steps to create a powerful marketing funnel with ChatGPT•4分钟
- Identifying your buyer persona with ChatGPT•6分钟
- Creating a lead magnet with ChatGPT•5分钟
- Creating copy for the landing page and social media with ChatGPT•5分钟
- Writing a complete email sequence for your funnel with ChatGPT•4分钟
- Generating Trending Youtube Video Ideas with ChatGPT•4分钟
- Write a Video Script with ChatGPT•4分钟
- Generate Youtube Video Tags with ChatGPT•3分钟
- Write a Youtube Video Descriptions with ChatGPT•3分钟
- Improve Your Closed Captions on Youtube with ChatGPT•3分钟
- Introduction to Office productivity with ChatGPT•2分钟
- Research and Problem solving with ChatGPT•5分钟
- Meeting Notes, Key Points, Decisions, Action Points•2分钟
- Replying to emails with ChatGPT•2分钟
- Optimize my resume with ChatGPT•3分钟
- Generating Product and Business names with ChatGPT•6分钟
- Taglines and slogans for your brand with ChatGPT•3分钟
- Workshop: Creating a Slogan & Tagline for my business with ChatGPT•6分钟
- Product descriptions for your online store with ChatGPT•2分钟
- Generating FAQ with ChatGPT•2分钟
- Research Podcast Ideas & Come Up with a Catchy Podcast Name with ChatGPT•4分钟
- Outline & Script Podcast Episodes with ChatGPT•4分钟
- Brainstorm Interview Questions & Find Potential Podcast Guests•4分钟
- ChatGPT: Analyzing reviews and optimizing your products and services•5分钟
- Create a PRO Website with AI•5分钟
- Customizing Your Website with AI•5分钟
- Introduction to using ChatGPT in your website•2分钟
- Website copy for the homepage, about us page and contact us page•6分钟
- Landing page headlines and copy•3分钟
- Meta descriptions with ChatGPT•2分钟
- Come Up With Your Next Best Course Idea with ChatGPT•4分钟
- Write a Course Online with ChatGPT•4分钟
- Write the Course Landing Page/Description and Promotional Emails with ChatGPT•4分钟
- Create Educational Content & Write Educational Emails with ChatGPT•3分钟
- Answer Student Questions with the help of ChatGPT•5分钟
- Create Online Course Quizzes with ChatGPT•5分钟
- Ethical Considerations: The Responsible Use of AI Writing Tools•4分钟
- Human Vs AI Writing, and When to Use Each•7分钟
- Adding AI Tools like ChatGPT to Your Writing Workflow•3分钟
- What to Look Out for in the Future of AI•3分钟
- How to Ethically Write Essays with ChatGPT•8分钟
- Optimizing Existing content with ChatGPT•10分钟
- Training ChatGPT with Specific Industry Knowledge•2分钟
- Case Study: Writing a Book from Your Video Script•3分钟
- Matching ChatGPT Content to Your Brand & Tone•8分钟
- Case Study: Using Existing Video Transcripts to Improve ChatGPT Writing•5分钟
- Strategies for Efficient Editing & Decreasing Errors•3分钟
11篇阅读材料•总计55分钟
- Building a Winning Marketing Foundation with ChatGPT•5分钟
- From Email Strategy to Paid Advertising – Converting Attention into Revenue•5分钟
- Building a High-Converting Marketing Funnel with ChatGPT•5分钟
- Turning Ideas into Discoverable YouTube Content with ChatGPT•5分钟
- YouTube Optimization Case Study – Strengthening Visibility After Production•5分钟
- Building a Strong Brand Identity with ChatGPT•5分钟
- Building a High-Converting Website with ChatGPT•5分钟
- Building and Marketing an Online Course with ChatGPT•5分钟
- Responsible AI Writing – Ethics, Balance, and Future Readiness•5分钟
- Case Study: Transforming Raw Content into a Branded, Optimized Asset with ChatGPT•5分钟
- Summary•5分钟
22个作业•总计281分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•8分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•12分钟
Discover how Google Gemini supports research, keyword analysis, content writing, video scripting, social posts, and podcast creation. Learn to repurpose content efficiently and build multi-platform creative workflows.
涵盖的内容
22个视频5篇阅读材料10个作业
22个视频•总计78分钟
- Welcome to the Google Gemini Lessons•1分钟
- Key Differences Between Google Gemini & ChatGPT•6分钟
- Gemini Update: Export to Google Docs Feature & Dark Theme•4分钟
- How to Research with Google Gemini•7分钟
- Do A Digital Marketing Research with Google Gemini•5分钟
- Keyword Research with Google Gemini•5分钟
- Create Outlines for Articles, Videos & Podcasts with Google Gemini•3分钟
- Write an Entire Article with Google Gemini•3分钟
- Generate Catchy Keyword- Rich Article Titles with Google Gemini•3分钟
- Make Existing Article Titles More SEO-Friendly with Google Gemini•2分钟
- Come Up with Social Media Post Ideas with Google Gemini•2分钟
- Write Instagram, Facebook & Twitter Posts with Google Gemini•5分钟
- Create Social Media Polls with Google Gemini•2分钟
- Generate Fun Facts, Quotes & Jokes with Google Gemini•3分钟
- Come Up With Great Video Ideas with Google Gemini•6分钟
- Write an Entire Video Script with Google Gemini•4分钟
- Write Your Youtube Video Title, Description and Tags with Google Gemini•3分钟
- Turn Youtube Videos into Articles and Create Podcast Shownotes with Google Gemini•3分钟
- Generate Names for Your Podcast with Google Gemini•3分钟
- Brainstorm Podcast Episode Ideas & Find Interview Guests with Google Gemini•5分钟
- Write an Email Interview Request with Google Gemini•2分钟
- Come Up with Interview Questions with Google Gemini•2分钟
5篇阅读材料•总计25分钟
- Researching Effectively with Google Gemini•5分钟
- Writing High-Impact Content with Google Gemini•5分钟
- Repurposing Video Content with Google Gemini•5分钟
- Crafting Powerful Podcast Interviews with Google Gemini•5分钟
- Summary•5分钟
10个作业•总计119分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•8分钟
- Checkpoint Quiz•8分钟
- Checkpoint Quiz•8分钟
Use Gemini to create online courses, landing pages, sales copy, email sequences, and complete marketing funnels. Build business-ready assets, analyze customer data, and apply ethical AI writing for professional results.
涵盖的内容
27个视频4篇阅读材料10个作业
27个视频•总计97分钟
- Research Online Course Topic Ideas•5分钟
- Outline an Online Course and Course Lessons with Google Gemini•4分钟
- Write Course Landing Pages, Title and Learning Outcomes•5分钟
- Write Supplemental Learning Materials like PDF Guides with Google Gemini•4分钟
- Write Promotional Emails with Google Gemini•4分钟
- Answer Student Questions with Google Gemini•3分钟
- Introduction to Digital Marketing with Google Gemini•1分钟
- Target Audience: Google Gemini for audience research and analysis•7分钟
- Content Calendar Google Gemini: How to create a complete Content Calendar•4分钟
- Write copy like a Pro with Google Gemini and Copywriting Frameworks•2分钟
- SEO Google Gemini: Optimized Keywords and Blog Titles•4分钟
- SEO Google Gemini: Writing an optimized Blog Post in seconds•4分钟
- Email Marketing Google Gemini: Developing optimized email sequences•4分钟
- Sales Pages Google Gemini: Developing sales page copy•4分钟
- Online Advertising Google Gemini: Facebook Ads•5分钟
- Online Advertising Google Gemini: Google Ads•5分钟
- Complete Marketing Funnel Creation with Google Gemini•6分钟
- Replying to emails with Google Gemini•2分钟
- Meeting Notes, Key Points, Decisions, Action Points•3分钟
- Optimize my resume with Google Gemini•3分钟
- Generating Product and Business names with Google Gemini•3分钟
- Taglines and slogans for your brand with Google Gemini•2分钟
- Product descriptions for your online store with Google Gemini•3分钟
- Generating FAQ with Google Gemini•3分钟
- Google Gemini: Analyzing reviews and optimizing your products and services•4分钟
- How to Write an Ethical Essay with Google Gemini•4分钟
- Summary•1分钟
4篇阅读材料•总计20分钟
- Creating Supplemental Learning Materials with Google Gemini•5分钟
- Creating Supplemental Learning Materials with Google Gemini•5分钟
- Creating High-Converting Ad Campaigns with Google Gemini•5分钟
- Analyzing Customer Reviews & Optimizing Your Products with Google Gemini•5分钟
10个作业•总计127分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Proficiency Quiz•15分钟
- Checkpoint Quiz•12分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•10分钟
- Checkpoint Quiz•8分钟
- Checkpoint Quiz•12分钟
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
位教师

提供方

提供方

LearnKartS is a Certification Prep company specializing in Cloud Computing Certifications in AWS, Azure, GCP, Project Management certificates - PMI specific - PMP, PgMP and RMP, and Salesforce certifications. Our state-of-the-art exam simulator engine helps you to identify weak areas along with loads of other analysis to crack the certification in the very first attempt.
人们为什么选择 Coursera 来帮助自己实现职业发展

Felipe M.

Jennifer J.

Larry W.

Chaitanya A.
从 Business 浏览更多内容
SSkillsBooster Academy
专项课程

课程


