The course was very informative. There was no focus on A/B testing and how those features within facebook ads manager work. I was hoping to learn more about how I move on with what I learn from my new ads and audiences. For example - I've completed a new campaign and developed a custom audience. Now I have the results. Where to go from there? Sure we covered what some of the results might mean for certain ads. How do I continue to retarget and hone in on my audiences. That was not covered from what I understood.

Exceptionally comprehensive and instructive. Gives very good over view of Facebook universe, campaign designing, objective, creative formats, analytics etc. Daniel is especially good. Great going.

Facebook Advertisement can be frustrating and complicating. I've been advertising on Facebook for 3 years but I never went into details. This course finally helped me to understand how to optimize my budget, how to read ads statistics, how to analyze ads results, and how to use them wisely in the future ads campaigns. Moreover, I wanted to say a special "thank you" to Daniel for being responsive to the students of this course on his page on Linkedin. I had several issues with Facebook Ads Manager Account and I tried everything I could. I even contacted Daniel and he helped me with some helpful links to Facebook support. My issue is not solved yet but now I know the reason of the issue. I highly recommend this course to anyone who is involved in online advertisement and digital marketing. This is truly the best and up to date course about SMM. Thank you Facebook and Coursera.

Excellent content. The way the course is built up, gradually increasing the complexity is perfect for a strong learning. I have taken away a great deal of knowledge from this course particularly.

Incredibly unprofessional, outdated, and scammy course. They are showing a lot of outdated features from 4 years back. 1/3 of the course is just talking the same all over again to generate more minutes and I guess get more money from Coursera or whoever is paying them for that. I am surprised that the meta authorized that scam. The cringy formula in the middle with that dude fake smiling during weird moments. Overall waste of time made by lazy people to get easy money (and I finished it all including the certificate). Oh, and they have even grammatical mistakes in tests XD.

The Course content has in-depth insights regarding the use of Facebook ads for advertisement. The instructor's guidance and ease of concept illustration have been helpful in the learning process.

This is a great course, content-wise...I deduct one star because of the shoddy transcript which is littered with errors and typos. The machine learning program that is analysing Daniel's voice is not doing its job. There are also typos in some of the quiz questions, which is a bit odd, because it can cause a learner to misunderstand the question and answer wrongly.

very insightful course. You can learn practically how to run a Facebook Ad and all the problems and requirements around it. Would recommend to anyone who wants join the digital marketing community.

Very good instruction on creating Facebook advertising. You really have to do it before you understand all the options available. This course was just what I was looking for.

Just an overview course nothing special

The skills I have acquired throughout the course is superb and wonderful.

The instructor also demonstrated the concepts very well.

THANK YOU ALL

FACEBOOK, APTLY,COUSERA AND DANIEL KOB

Very informative and easy to follow. Exercises are good. Would be useful to have a course manual that you could download at beginning to work through with the lessons.

Amazing course! there have been discussed details on the Facebook advertisement and the instructor covered all the things about that.

Most of the part of this course is not updated, Facebook Ads Manager has changed a lot since this course was created.

In this foundational course, you will learn how to use Facebook Ads Manager. You will go from zero to to set up an Ad campaign in all its details.

The course is packed full with practical advice and walk-through examples.

It is suggested to follow and study previous courses as part of the the social media marketing certification.

Awesome course that takes into the backend and analytics of Facebook Advertising and how to make it work for your brand or your business

Very detailed and helpful course for our social media and digital marketing marketers. Highly recommended.

Great Course!!

Found this one a bit long winded and dull. It is hard to understand a system without trying it.

Too much theory, too little practical knowledge.