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学生对 Meta 提供的 Introduction to Social Media Marketing 的评价和反馈

4.8
15,666 个评分

课程概述

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

热门审阅

NA

Mar 27, 2022

It's a great course, throughout the course I learned so many new things about Digital Marketing. And I am looking forward to learning many more things in the remaining courses of this specialization.

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

筛选依据:

1326 - Introduction to Social Media Marketing 的 1350 个评论(共 4,722 个)

创建者 Alison L

Jan 5, 2021

Very informative class. I have better understanding of KPIs and Social Media Policy creation now.

创建者 Rachel V

Dec 29, 2020

I loved the course. Well taught and thought through. More assignments if possible could be added.

创建者 Michael L M D

Nov 28, 2020

I have learned different social media platforms and the importance of identifying target audience

创建者 Elena c

Nov 13, 2020

great for learning at your own pace! clear and well explained

truly enjoying and progressing fast

创建者 Hamza A

Jul 1, 2025

دورة ممتازة شكرا ميتا والمدربة أنكي على الشرح البسيط والجميل لقد ضربت المعلومات بالهدف الصحيح !!

创建者 Pedro L

Nov 21, 2023

The course was very excellent and helped me so much that I would love to continue taking others.

创建者 Ashley D

Nov 8, 2022

Great Course!!!! It is very informative and shares many innovative ways to market your business.

创建者 Majid I

Jul 3, 2022

The course was very informative and easy to understand. An excellent course, highly recommended.

创建者 Nick A

Nov 17, 2021

A good overall introduction, foundation, and review of social media. Important base to work off.

创建者 Laura H

Oct 6, 2021

Great course with lots of great insight! will be applying things given here to future endeavors.

创建者 John F L

Sep 27, 2021

Thank you for this course, I learned deep information with how social media works on businesses.

创建者 Tania O

Sep 18, 2021

It is a very good and interesting course, totally recommended, I like that it is also practical.

创建者 Anne G R M V

Aug 25, 2021

Thank you Anke for the valuable things you've taught us. I'll see you again on the next courses!

创建者 Ma M G G

Aug 18, 2021

Es un curso excelente... con muy buen nivel... los materiales son totalmente claros y adecuados.

创建者 ZABEEB A

Aug 2, 2021

That was the best course i ever took. Especially i loved assignments. it felt like an actual job

创建者 Mst A B J

Jul 25, 2021

Learned many things which are useful in social media marketing in real life! Thank you Coursera!

创建者 Daniel C

Jul 15, 2021

Excelente curso para introducirse en la arena de las redes sociales. Actualizado y Recomendable.

创建者 idil s

Feb 6, 2021

incredible course!! so happy to learn all of these from a professional. Thank you for everything

创建者 MD T A T

Nov 24, 2020

It is an excellent class, I learned a lot and challenge my way of thinking which is so helpfull.

创建者 Ann K P

Oct 12, 2020

I appreciate the latest social media platforms, as well the development of a social media plans.

创建者 Kathleen V B

Jul 6, 2025

This course is incredibly well-structured and informative. I learned a great deal - thank you!

创建者 Toomas H

Aug 22, 2024

All text was understandable, had some technical issues with teplates, but maybe it was just me.

创建者 Juliana M

Oct 29, 2022

I would take this course over and over again if i could. I have so much indepth knowledge now.

创建者 Favour C

Sep 1, 2022

I love it...... Thanks to Coursera and Meta it's a wonderful course for social media marketing,

创建者 Inna L

May 23, 2022

Thank you for this course. It was really interesting and useful. I will be continuous to learn.