Making Evidence-Based Strategic Decisions

Making Evidence-Based Strategic Decisions

本课程是 Transforming Your Company's Data Analytics 专项课程的一部分

位教师：William A. Brantley

访问权限由 Coursera Learning Team 提供

5个模块

深入了解一个主题并学习基础知识。

初级等级

无需具备相关经验

8 小时完成

灵活的计划

自行安排学习进度

5个模块

深入了解一个主题并学习基础知识。

初级等级

无需具备相关经验

8 小时完成

灵活的计划

自行安排学习进度

您将学到什么

Apply data analytics principles to make informed decisions—even with incomplete or uncertain data.
Design systems that help teams make smarter, faster decisions .
Leverage low-code/no-code and AI technologies to create data solutions that drive innovation and competitive advantage.
Empower your organization—and your career—by mastering the tools and strategies that turn data into decisions.

您将获得的技能

要了解的详细信息

可分享的证书

添加到您的领英档案

作业

25 项作业

授课语言：英语（English）

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

积累特定领域的专业知识

本课程是 Transforming Your Company's Data Analytics 专项课程专项课程的一部分

在注册此课程时，您还会同时注册此专项课程。

向行业专家学习新概念
获得对主题或工具的基础理解
通过实践项目培养工作相关技能
获得可共享的职业证书

该课程共有5个模块

Turn data into decisions that drive real business impact. In this course, you’ll learn how to align managers, employees, and organizational goals through data analytics and digital transformation. Discover how to view your organization as a “decision factory,” where every team member contributes to smart, evidence-based choices that fuel success.

Discover the concept of the decision factory—how organizations turn information into action. Learn to identify the types of decisions made by customers, employees, leaders, and competitors, and explore how these decisions shape business success.

涵盖的内容

7个视频12篇阅读材料6个作业

7个视频总计41分钟

1.1.0 Intro to Week 1 0分钟
1.1.1 Your Company As a Decision Factory Video 8分钟
1.2.1 What Kind of Decisions Do Your Customers Make? - Video 9分钟
1.3.1 What Kind of Decisions Do Your Employees Make? - Video 8分钟
1.4.1 What Kind of Decisions Do Your Leaders Make? - Video 11分钟
1.5.1 Porter's Five Forces Model and Your Decision Factory - Video 5分钟
1.5.4 Week 1 Outro 0分钟

12篇阅读材料总计31分钟

Welcome! 2分钟
Course Syllabus 3分钟
Course Instructor 1分钟
FAQs 1分钟
1.1.2 Your Company As a Decision Factory Summary Points 4分钟
1.2.2 What Kind of Decisions Do Your Customers Make? Summary 6分钟
1.3.2 What Kind of Decisions Do Your Employees Make? Summary 4分钟
1.4.2 What Kind of Decisions Do Your Leaders Make? Summary 4分钟
1.5.2 Porter's Five Forces Model and Your Decision Factory Summary 3分钟
Don't Forget to Claim You Some PDUs! 1分钟
Week 1 References 1分钟
Leverage Your Learning Today! 1分钟

6个作业总计40分钟

1.1.3 Your Company As a Decision Factory Knowledge Check 5分钟
1.2.3 What Kind of Decisions Do Your Customers Make? - Knowledge Check 5分钟
1.3.3 What Kind of Decisions Do Your Employees Make? - Knowledge Check 5分钟
1.4.3 What Kind of Decisions Do Your Leaders Make? - Knowledge Check 5分钟
1.5.3 Porter's Five Forces Model and Your Decision Factory - Knowledge Check 5分钟
Week 1 Quiz 15分钟

Learn what makes a great decision and how to select high-quality data to support it. You’ll also explore strategies for making sound choices with incomplete or uncertain data and discover practical ways to learn and improve from experience.

涵盖的内容

7个视频6篇阅读材料6个作业

7个视频总计41分钟

2.1.0 Week 2 Intro 0分钟
2.1.1 What is Good Decision Making? - Video 9分钟
2.2.1 Using Data in Making Decisions - Video 9分钟
2.3.1 What is Good Data? - Video 5分钟
2.4.1 Decision Making with Incomplete and Ambiguous Data - Video 10分钟
2.5.1 Learning from Experience - Video 7分钟
2.5.4 Week 2 Outro 0分钟

6篇阅读材料总计22分钟

2.1.2 What is Good Decision Making? Summary 4分钟
2.2.2 Using Data in Making Decisions Summary 5分钟
2.3.2 What is Good Data? Summary 3分钟
2.4.2 Decision Making with Incomplete and Ambiguous Data Summary 5分钟
2.5.2 Learning from Experience Summary 4分钟
Week 2 References 1分钟

6个作业总计40分钟

2.1.3 What is Good Decision Making? - Knowledge Check 5分钟
2.2.3 Using Data in Making Decisions - Knowledge Check 5分钟
2.3.3 What is Good Data? - Knowledge Check 5分钟
2.4.3 Decision Making with Incomplete and Ambiguous Data - Knowledge Check 5分钟
2.5.3 Learning from Experience - Knowledge Check 5分钟
Untitled 15分钟

Explore how non-technical “citizen developers” are transforming business by building powerful applications using low-code and no-code tools. Understand why a strong data infrastructure is essential for success in this new era of digital innovation.

涵盖的内容

6个视频7篇阅读材料6个作业

6个视频总计41分钟

3.1.1 The Low-Code/No-Code Revolution - Video 6分钟
3.2.1 Survey of Low-Code/No-Code Tools - Video 5分钟
3.3.1 Practicum: Building a Low-Code/No-Code Application (Part One) - Video 9分钟
3.4.1 Practicum: Building a Low-Code/No-Code Application (Part Two) - Video 9分钟
3.5.1 Building the Data Infrastructure for Low-Code/No-Code Applications - Video 8分钟
3.6.1 Executive Briefing - Video 4分钟

7篇阅读材料总计18分钟

3.1.2 The Low-Code/No-Code Revolution Summary 4分钟
3.2.2 Survey of Low-Code/No-Code Tools Summary 2分钟
3.3.2 Practicum: Building a Low-Code/No-Code Application (Part One) Summary 4分钟
3.4.2 Practicum: Building a Low-Code/No-Code Application (Part Two) Summary 3分钟
3.5.2 Building the Data Infrastructure for Low-Code/No-Code Applications Summary 3分钟
3.6.2 Executive Briefing Summary 1分钟
Week 3 References 1分钟

6个作业总计40分钟

3.1.3 The Low-Code/No-Code Revolution - Knowledge Check 5分钟
3.2.3 Survey of Low-Code/No-Code Tools - Knowledge Check 5分钟
3.3.3 Practicum: Building a Low-Code/No-Code Application (Part One) - Knowledge Check 5分钟
3.4.3 Practicum: Building a Low-Code/No-Code Application (Part Two) - Knowledge Check 5分钟
3.5.3 Building the Data Infrastructure for Low-Code/No-Code Applications - Knowledge Check 5分钟
Week 3 Quiz 15分钟

See how artificial intelligence is reshaping data analytics. You’ll dive into robotic process automation (RPA), deep learning, and advanced analytics using tools such as R and Microsoft Power Platform—unlocking smarter, faster decision-making capabilities.