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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

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6,261 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

AS

Jun 7, 2020

Informative but not particularly attention grabbing. Sometimes hard to go through, still very organized and provided a lot resources and extra information. Very grateful for this opportunity.

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

筛选依据：

801 - Management of Fashion and Luxury Companies 的 825 个评论（共 1,486 个）

创建者 Shilpi D S

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Apr 30, 2020

Very Enriching and very well conceptualized.

创建者 Carole T

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Nov 22, 2019

Very interesting, a lot of info are in there

创建者 SINGAMSETTY S

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Oct 15, 2019

An awesome and most interesting course ever.

创建者 Sanne G

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Jan 14, 2018

Very fulfilling from the first week onwards.

创建者 Mehdi N

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Apr 21, 2017

Great course with so many useful contents...

创建者 Evita

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Jun 8, 2016

great material content and overall structure

创建者 MARTHA C

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Jul 15, 2022

Very good for anyone interested in fashion.

创建者 Giovanni B

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Nov 16, 2020

The course it's really focused and complete

创建者 Floral b

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Oct 15, 2020

Very usefull lesson. I highly recommend it!

创建者 Princy. P

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Oct 12, 2020

It's very easy to learn and make confidence

创建者 Orsola P

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Aug 24, 2020

This course is very useful and interesting!

创建者 Arturo M Z

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Jun 11, 2020

Very interesting and well elaborated course

创建者 Nirbhay R

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May 31, 2020

Very informative course. Highly recommended

创建者 Nik D

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Feb 17, 2019

Great course with very interesting content.

创建者 Sebastian V

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Jan 30, 2019

It was a really informative and fun course!

创建者 leonardo t

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May 28, 2017

Very stimulating, interesting and accurate.

创建者 Kathryn B I

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Oct 13, 2016

Wonderful Information, fun and interactive.

创建者 Gianfranco M R

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Jan 5, 2016

Good course and bhjfkfkhbuvutv7tvurvuvurvtv

创建者 Debpriya G

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Jan 28, 2025

It was really nice and informative course

创建者 Pristavka E S

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Oct 6, 2020

very interesting and important information

创建者 SHANKAR P

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Aug 28, 2020

This course helps me to bulit my own brand

创建者 Valentina P

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Apr 24, 2020

Me enseñó muchísimo acerca de moda y lujo.

创建者 Irina M

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Feb 9, 2020

Very interesting and fascinating course!!!

创建者 Elena P L

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Sep 16, 2017

fantastic information, contents, syllabus.

创建者 Ted T

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Apr 29, 2017

The best fashion management course ever!!!