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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

4.7
6,261 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

AS

Jun 7, 2020

Informative but not particularly attention grabbing. Sometimes hard to go through, still very organized and provided a lot resources and extra information. Very grateful for this opportunity.

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

筛选依据:

751 - Management of Fashion and Luxury Companies 的 775 个评论(共 1,486 个)

创建者 Chul S

Jun 24, 2019

Great program for people starting in Fashion industry.

创建者 Ömer T

Feb 1, 2018

Highly recommend if you want to know about the sector.

创建者 Adrián R M

Jan 24, 2017

I loved it!! Thank you so much!! Bocconi and Coursera.

创建者 Vera S

Jun 3, 2020

Thank you a lot for this course! I really enjoyed it!

创建者 Vadim C

Apr 20, 2020

This is a very strong course about the fashion world!

创建者 nettie l

Mar 10, 2020

I loved the course! Please have more fashion courses.

创建者 Frederica R

May 26, 2017

Excelente !! Gostaria de fazer mais cursos como este.

创建者 Ashley E

Jun 17, 2025

Great info for someone getting into fashion business

创建者 Paula F

Jan 24, 2024

Gran curso para aprender acerca de la moda y el lujo

创建者 Veronika U

Oct 22, 2020

This course was very usefull for me, I learnt a lot.

创建者 Elena P

Sep 22, 2020

Very interesting and useful course! I was impressed!

创建者 Sergienko A

May 5, 2020

It's been a very useful course, thank you very much!

创建者 Emilia H

May 4, 2020

That was a fantastic course. thank you very much !!!

创建者 Loredana R

Feb 5, 2018

Excellent content and valuable videos and interviews

创建者 Lorena P

Jun 4, 2017

Excelente Curso y Formación. Altamente recomendable.

创建者 Mireia P F

May 14, 2017

Excellent course to know more about fashion's world.

创建者 Pamela Q

Oct 30, 2025

Perfect, i am really happy that i took this course.

创建者 Veronica P

Nov 14, 2020

Very interesting and well done course. I loved it !

创建者 Francesca S

Jan 31, 2021

I truly loved this course and highly recommend it!

创建者 Daniele V

May 22, 2020

Very interesting and useful!

So much professional!

创建者 Suchi S

May 6, 2020

really good lectures and gained a lot of knowledge

创建者 José M F d C M e S

Feb 25, 2018

Excellent info for a startup in the fashion world.

创建者 Jenny s

Jun 30, 2023

Such a great class to take! Definitely recommend!

创建者 Nunzio G

Mar 22, 2021

A really charming course, explained with passion.

创建者 Amin R

Dec 11, 2020

a good course very professional, I learned a lot!