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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

4.7
6,261 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

AS

Jun 7, 2020

Informative but not particularly attention grabbing. Sometimes hard to go through, still very organized and provided a lot resources and extra information. Very grateful for this opportunity.

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

筛选依据:

701 - Management of Fashion and Luxury Companies 的 725 个评论(共 1,486 个)

创建者 Izabella

Jun 12, 2020

Great content! Wish they did another class or a specialization.

创建者 Martin O

Dec 25, 2015

I am a beginner in fashion and I found this course very usefull

创建者 Bikash T

Oct 27, 2022

one of the best course for learning fashion and luxury brands

创建者 Chow K M

Apr 30, 2022

An excellent exposition into the world of luxury and fashion.

创建者 Manauwar H

Apr 25, 2022

This is an excellent course to your fashion management skills.

创建者 MANUEL R

May 26, 2020

i have learn a lot from this great teachers, excellent course!

创建者 Sergio E P A

May 12, 2020

i enjoyed this course ,the info is amazing, very useful for me

创建者 Ali B K

Apr 10, 2025

I love this course. You will learn more than just brand names

创建者 Kanika T

Aug 27, 2020

the course was interesting and i learned a lot of new things.

创建者 Monica S

May 19, 2020

Very interesting information. I totally recomend this course.

创建者 Lucilla B

Apr 7, 2020

Simple approach to start getting familiar with a new industry

创建者 Richmundus L

Apr 27, 2019

It helps me to understand this industry in a very short time!

创建者 Lorena M B A

Nov 12, 2016

Me gusto mucho y aprendí mucho sobre la industria de la moda.

创建者 NOAH C

Apr 2, 2020

it was great experience for me! thank you for the knowledge.

创建者 Ананьева А Г

May 11, 2019

Excellent course and professional and sofisticated teachers!

创建者 duwenjia

Jul 6, 2017

Helpful to beginners in business studies;

Easy to understand;

创建者 Srikanth R S N R

Dec 11, 2016

Extremely useful for those interested in fashion and luxury!

创建者 SHEN Y

Nov 3, 2020

Very useful and structured knowledge of fashion and luxury!

创建者 Yolanda A

Dec 8, 2019

It is an amazing knowledge for fashion bussiness followers!

创建者 Cristian M S

Oct 17, 2019

Very nice course to give you an introduction in this field.

创建者 Maria S

Sep 5, 2019

I love this course and will help me for my life and career!

创建者 Nguyen T T H

Sep 2, 2021

It is very interesting and helpful to me! Thank a lots!!!!

创建者 Zahraa B

Jul 20, 2021

A great introduction course for Fashion Management newbies

创建者 Pradnyagore

May 18, 2020

Its a great course ... i learned many things abut fashion