Launching a career in music is an exhilarating and transformative journey that requires passion, dedication, and a strong commitment to artistic growth. This course is designed to equip musicians with the knowledge and skills to navigate the business side of their music career. This course covers a range of essential topics that will empower musicians to take control of their artistic journey and thrive in the industry.

您将学到什么
Articulate your Unique Selling Proposition.
Use the Business Model Canvas to determine the core functions required to effectively manage your portfolio career.
Complete a comprehensive growth and recruitment plan for your teaching studio and identify the competitive landscape.
Seek out and book performance opportunities in a variety of settings.
您将获得的技能
- Branding
- Business Strategy
- Professional Networking
- Relationship Building
- Entrepreneurship
- Business Modeling
- Performing Arts
- Target Market
- Recruitment Strategies
- Value Propositions
- Event Management
- Business Planning
- Marketing Strategies
- Growth Strategies
- Recruitment
- Business Management
- Music Performance
- Portfolio Management
- 技能部分已折叠。显示 10 项技能,共 18 项。
要了解的详细信息
了解顶级公司的员工如何掌握热门技能

积累特定领域的专业知识
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书

该课程共有5个模块
In this module, you will learn the essential elements in a typical portfolio career, helpful mindsets for self-management, and how to manage the various components of the business that is You.
涵盖的内容
3个视频4篇阅读材料1个作业3个讨论话题
In this module, you will learn how to land gigs, work with booking agents and venues, and create a steady and stable income stream from freelance performance.
涵盖的内容
2个视频1篇阅读材料1个作业1个讨论话题
In this module, you will learn key questions you should answer before launching a teaching studio, including identifying your target market, understanding the competitive climate, and determining your “Unique Selling Proposition.”
涵盖的内容
2个视频1个作业1个讨论话题
In this module, you will learn how to expand your studio and create community among your cohort of students.
涵盖的内容
2个视频1个作业1次同伴评审1个讨论话题
In this module you will complete this specialization by either publishing a professional-grade website or completing a comprehensive growth and recruitment plan for your teaching studio.
涵盖的内容
1个视频1次同伴评审
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
位教师

人们为什么选择 Coursera 来帮助自己实现职业发展

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Jennifer J.

Larry W.

Chaitanya A.
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University of Colorado Boulder

University of Colorado Boulder

Berklee
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