This is an excellent course for all beginners, from in-depth lessons to the industry expert's interviews. All things were helpful to understand the branding concepts.

Professor Tavassoli is a great teacher and shares his knowledge with passion and commitment. He is clear and very structured and an inspiration for branding learners.

i have liked the South west Airlines cheerful attitude video the most in the course....how the individual employees of any company can bring the change in any company

Awesome course! it is a MUST DO for creatives, that need get a solid 360 view of the dynamic world of modern branding. The instructor Nader Travassoli REALLY ROCKS!

This course has changed the way I perceive my everyday life interactions with brands and businesses. This knowledge is gold for marketers and designers like myself!

I really enjoyed this course learnt a lot about Brand Management. I will most definitely look for more Business courses by London Business School. Very exceptional.

I've learned so much from this course. While it's only five modules, the material is dense in that pretty much everything said and articulated is important to know.

I loved the lecturer and the course opened my mind to concepts I had never before considered. Would highly recommend to anyone whether interested in business or not!

Prof.Nader Tavassoli has given all of us a very good understanding of how brand management works and why is it and very important aspect for a business to run smooth

Prof.Nadar is a Great Resource Person , He has articulated very relevant examples linked to the contemporary Conceptual Knowledge of Brand Management.My best wishes.

One of the best courses to take. Perfectly aligned with the purpose of London Business School, to have a profound impact on how people around the world do business.

Un abordaje muy interesante sobre lo que es Branding en el mundo de los negocios. Propone una mirada más integral sobre el concepto de lo que estamos acostumbrados.

So nice. This is my first course and I get lot of knowledge from this course about brand management. Suitable for beginner like me who runs a small coffee business.

Nader Tavassoli navigates and explains brand engagement in such a simple and practical way. The whole experience was enjoyable & i have learnt alot from this MOOC.

You have to take this course! Highly recommend! I have learnt so much, really grateful for the opportunity. Thank you Mr. Tavassoli! It's been more than a pleasure!

The course was very good with full of so many information and real world practices. It will help me in understanding the Brand management and making a career in it.

EXCELLENT training with real corporate world case studies. This was worth the time, and my world view is totally changed. I started small but now am growing bigger.

Excellent course!For me it was eye opening especially in terms of internal management in matters related to the brand.I had never thought of it that way. Thank you!

The course was absolutely perfect, I learned everything I wanted to know about the brand. Thanks for everything professor. I wish you success in your working life.

Learned so much in this course. It has been several years since I was in school. This course brought me up to speed on changes in marketing and brand management.

great lecturer. he made the lessons fun, used ample real-life examples, and involved other students in learning(peer to peer) to help with understanding the course

The course was extremely helpful and even fun. The professor was thorough and articulate and made the learning process easy. I enjoyed being a part of this course.

Gained some very interesting & new insights. Instructor kept it engaging through relevant examples, interviews and by introducing new concepts. Enjoyed completely.

An absolutely beyond expectation amazingly interesting course. I have learned so much! Thank you for all the efforts that has been put into compiling this course!

This MOOC show me some factors to consider when you´re planning to make a brand global. In so many ways a basic course to understand beyond the brands and efforts