This social media marketing course equips you with the skills to build, optimize, and scale your brand across major social platforms. Begin with foundational concepts, including brand management, buyer personas, storytelling, content planning, and key social media metrics, supported by real-world case studies from Nike, KFC, and Starbucks.
Social Media Marketing
您将学到什么
Develop targeted strategies for Facebook, Instagram, YouTube, LinkedIn, X, and Pinterest
Create engaging content and high-performing ads tailored to each platform
Track metrics, analyze audience behavior, and refine campaigns with data
Build and manage end-to-end social media campaigns using tools and calendars
您将获得的技能
- Social Media Strategy
- Customer Engagement
- Performance Analysis
- Advertising Campaigns
- Social Media Campaigns
- Social Media Marketing
- Digital Advertising
- Digital Marketing
- Content Creation
- Brand Awareness
- Campaign Management
- Social Media Management
- Target Audience
- Web Analytics
- Brand Management
- 技能部分已折叠。显示 11 项技能，共 19 项。
要了解的详细信息
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Social Media Marketing and Brand Advocacy 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有2个模块
This two-module Social Media Marketing program prepares you for entry-level digital marketing and e-commerce roles. You'll learn to attract and engage customers through various social channels and drive transactions. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common digital marketing tasks, building practical skills.
涵盖的内容
127个视频10个作业
This two-module Social Media Marketing program prepares you for entry-level digital marketing and e-commerce roles. You'll learn to attract and engage customers through various social channels and drive transactions. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common digital marketing tasks, building practical skills.
涵盖的内容
2个作业
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
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