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学生对 Meta 提供的 Introduction to Social Media Marketing 的评价和反馈

4.8
15,658 个评分

课程概述

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

热门审阅

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

筛选依据:

4551 - Introduction to Social Media Marketing 的 4575 个评论(共 4,718 个)

创建者 Hanza S

Sep 30, 2024

good

创建者 Anthony P O

Aug 8, 2024

good

创建者 SANDEEP M

Jul 13, 2024

Nice

创建者 Kcvicky

Feb 8, 2024

Good

创建者 godaba b s a 1

Oct 31, 2022

good

创建者 Cynthia V

Aug 19, 2022

bien

创建者 Norman

May 4, 2022

good

创建者 Bhupesh B

Mar 21, 2022

good

创建者 Deleted A

Nov 30, 2021

Nice

创建者 Adewusi O T

Oct 22, 2021

good

创建者 Jerlin.j

Jun 23, 2021

good

创建者 Ankit J

Jun 12, 2021

good

创建者 Zleee

Dec 27, 2020

Nice

创建者 francois p

Dec 22, 2020

good

创建者 Carlos B

Nov 1, 2020

nice

创建者 Tommy S

Feb 21, 2022

Fun

创建者 Sean S

Oct 18, 2024

ok

创建者 Ritika H

Sep 18, 2022

g

创建者 Sara M A Z

Oct 29, 2024

-

创建者 Devupalli A

Sep 6, 2022

创建者 Вероніка У

May 20, 2022

-

创建者 Oyefeso K

Apr 30, 2022

创建者 Kirsten C

Sep 30, 2021

This was a good course and I did learn a few things, although I will say it felt pretty entry-level. If you are familiar with a lot of social media channels, then it will be covering a lot of basics. However, it does cover topics such as creating SMART goals for marketing campaigns, measuring your progress through KPIs, and creating a consumer profile and journey to better target those campaigns. Still skimming the surface. I wouldn't say I'm ready to start working as a social media manager quite yet, but hoping I will feel more equipped as I work my way through the rest of the modules.

创建者 Megan M

Feb 4, 2023

update: Though the beginning was ridiculously drug out it did eventually start having course information. Hard push on the greatness of Facebook products (no surprise here since they own FB) A LOT of extra stuff could be removed to save time, bunches of tiny videos that don't really teach anything, just tell what is coming next. Hopeful that the next one is better

This seems to be a trend with these more popular courses but I have completed 15% of the course and learned nothing. Literally just fluff you could learn from the course description being repeated over and over.

创建者 elyn

Sep 9, 2021

If you are expecting a more in depth course that teaches the nitty gritty of Facebook ads management for a successful social media campaign, this is not the one. And if you have some experience in marketing, this will be pretty basic.

But if you are new to social media marketing, this course covers a more macro understanding of the top social media platforms, how to choose which works best your brand. The course basically teaches you the proper way to draft and start any social media plan.