Name: Fundamentals of Social Media Advertising
Brand: Meta
Availability: OnlineOnly
Rating: 4.8 (696 reviews)

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4.8

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2,608 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

651 - Fundamentals of Social Media Advertising 的 675 个评论（共 696 个）

创建者 shaza j

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May 3, 2022

v. Good

创建者 YANINA M O A

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Nov 14, 2025

Buena

创建者 DIVYA B P

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Jun 4, 2025

Super

创建者 Victor O

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Oct 8, 2024

Great

创建者 Kerlous L H M

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Feb 22, 2022

good

创建者 AML M

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Oct 5, 2023

Good

创建者 Muhammad S S

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Jun 1, 2023

good

创建者 DIVYA R 2

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Apr 26, 2023

best

创建者 claire s t

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Mar 19, 2023

good

创建者 Muqtada M J

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Aug 26, 2022

GOOD

创建者 francois p

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Dec 22, 2020

good

创建者 JV t

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Dec 27, 2023

bom

创建者 Gbemiga S

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Apr 17, 2023

创建者 Johanna T

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Oct 10, 2022

创建者 Anil G

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Jul 4, 2021

创建者 Mehnaaz P T

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Jul 1, 2021

创建者 Rezki R

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Jun 28, 2021

创建者 Charrypi3

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Jun 28, 2022

I really find eveything helpfull and I'm absolutly greatful for this course, but I just got annoyed by the way he talk. I'm really sorry, but i don't got my mind on it a 100% because he talks so annoying... I really really hope i can finish this soon enough, but it takes some time to focus on the course. I just can't understand him that well and the way he finish his lines is like he almost whisper it (and his voice to, it's not nice to listen to...). I find Anke more peaceful to listen to and I can understand her very well too.

ps. please don't take this personal, I already feel bad because I complane about it.

创建者 Mary A O

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Mar 16, 2023

No PE making learning points a little harder to grasp and would have broken down the information a bit easier to comprehend for someone who has never been in some of the systems before. Would be better with an overall visual board of how the laws are interconnected/ different terms relate to one another.