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University of Washington

Speaking to persuade: Motivating audiences with solid arguments and moving language

In the professional realm, we need to be able to argue without being argumentative. Whether you are fundraising for a nonprofit, pitching a business proposal, or suggesting a change to company policy, you are making arguments. In making the case for your topic, you often want to raise awareness, identify a pressing problem, discuss appropriate solutions, and outline specific steps for the audience. To be persuasive, you must be clear (the audience may have little to no existing knowledge), you must be convincing (you are trying to sway the audience that your argument is valid), and you must be compelling (you are trying to motivate the audience enough so that they want to take specific actions). Persuasive speaking thus requires clarity, strategy, topic mastery, plus a sense of style and presence. By the end of this course, you should be able to design persuasive speeches that address problems and solutions and that motivate audience members. You should be able to use rhetorical style strategically and deliver passionate and compelling speeches. Learners will record speeches, providing and receiving peer feedback.

状态:Action Oriented
状态:Driving engagement
初级课程小时

精选评论

RS

5.0评论日期:Jun 2, 2020

Great course! I highly recommend this if you're looking into improving your communication skills, especially communicating ideas.

PS

5.0评论日期:May 9, 2020

I liked it and I can say for sure it clears the doubts of a speaker and gives a clear understanding of how one can write effective speeches.Regards

GG

5.0评论日期:Jul 4, 2017

Well done Matt. The course is full of practice tools how to prepare ourselves to convince others to our initiatives, thought etc.

CW

5.0评论日期:May 3, 2021

This is an engaging course that sharpens skills on good and sound speeches that make sense and communicate ones key points with an argumentative but motivating speech.

GM

5.0评论日期:May 31, 2020

Loved it! Doing the whole 4 courses specialization. And the entire series is extremely interesting, quite fun to go through, and last but not least, very useful!

SP

5.0评论日期:Jun 20, 2017

i love the professor. He is great! I took all of his classes on coursera. I hope to meet him in person one day.

ME

5.0评论日期:Jul 17, 2020

Really recommend completing this course, gives great tips on how to convey your point across in a comprehensive and persuasive manner!

EL

5.0评论日期:Feb 13, 2021

I learnt a lot from this course. What I like most is the discussions around arrangement, style, and fallacies. Thank you, Prof. McGarrity.

KC

5.0评论日期:Jun 2, 2020

I thoroughly enjoyed this course. Professor has a good sense of humor. He did a good job at explaining what makes a persu

SS

4.0评论日期:Dec 28, 2020

The course helped me to understand various pursuance technique how to arrange and style the speech. This will help me a lot in my

SN

4.0评论日期:Dec 11, 2021

Well-structured course with ample examples to follow the intrinsic components of speaking and presentation skills. Great Job done by Dr. Matt!

TG

5.0评论日期:Dec 29, 2020

Great course with good structure, material and practices. Take good notes you will need them for your future speeches!

所有审阅

显示:20/100

Prerna Srivastava
5.0
评论日期:May 10, 2020
KAVYA MOOLYA
5.0
评论日期:Sep 21, 2020
Michele Dexter
5.0
评论日期:Jul 4, 2017
LATHRO
5.0
评论日期:Nov 11, 2018
Trần Quang Nghĩa
5.0
评论日期:Dec 10, 2020
Yogesh Kumar Tank
5.0
评论日期:Dec 15, 2020
Akhilnath Sreedevi Babu
5.0
评论日期:Dec 5, 2020
Guillaume Martin
5.0
评论日期:Jun 1, 2020
Goralowski
5.0
评论日期:Jul 4, 2017
felicia aurora
5.0
评论日期:Jul 21, 2017
Shyam Paudel
5.0
评论日期:Jun 21, 2017
Sharath Kowligi
5.0
评论日期:Sep 6, 2017
Aniceto Pérez y Madrid
5.0
评论日期:Jul 20, 2017
Juan Tellez
5.0
评论日期:Jun 6, 2017
Muhammad Wasim A
5.0
评论日期:Sep 21, 2019
Santosh Sali
5.0
评论日期:Oct 16, 2017
Vimal Unnikrishnan (ADNOC Gas Processing - OHB) Unnikrishnan
5.0
评论日期:Nov 28, 2020
vince stevenson
5.0
评论日期:Nov 15, 2017
Caroline Nafula Wafula
5.0
评论日期:May 4, 2021
Consuelo Ortiz Reguer
5.0
评论日期:Apr 6, 2018