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学生对 Northwestern University 提供的 What is Social? 的评价和反馈

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4,225 个评分

课程概述

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...

热门审阅

DM

Aug 6, 2017

Very engaging and thoughtfully presented overview and introduction to the course offerings. Had my first big AHA moment which completely validated my decision to enroll/pay for the course.

AD

May 10, 2020

Found the courses to have been very helpful and informative. I know how to implement it to not only my brand but also help other's who may need some advise in how to start theirs. Thank you again!!

筛选依据：

551 - What is Social? 的 575 个评论（共 1,094 个）

创建者 Kehryse J

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Jan 3, 2016

Insightful! Can't wait for the next one!

创建者 Samuel M

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Jul 25, 2020

Great content and really well explained

创建者 Tianzi Z

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Oct 4, 2018

very good intro class for social media!

创建者 Zhao R (

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Oct 5, 2017

Very useful to look at social marketing

创建者 Juan R

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Oct 18, 2016

Excellent! easy to follow and engaging!

创建者 Anthony U

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Feb 25, 2016

Great introduction to social marketing!

创建者 fcastilloch

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Mar 17, 2021

Amazing course, professors and guests.

创建者 Raunaq K

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May 28, 2020

Great course with vast ground covered.

创建者 Rohit K

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Dec 4, 2017

all about social what you need to know

创建者 Sanjana S

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Nov 6, 2016

Great start to social media marketing!

创建者 Mohanakrishnan s

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Mar 8, 2016

Great introduction to Social marketing

创建者 Joseph D R

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Jan 24, 2016

Excellent introduction to social media

创建者 Pascal V W

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Oct 8, 2015

Great introduction of social marketing

创建者 Mahtv B

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Jul 21, 2020

Was a very good course for a beginner

创建者 Maria P

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Jul 6, 2020

The course is fun and well explained.

创建者 Christen F

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Jun 12, 2019

Fantastic course with great teachers.

创建者 Khalilah J

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Jan 11, 2018

Very informative and relevant lessons

创建者 Diego S

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Jul 30, 2017

Loved it!! cant wait to begin mooc 2!

创建者 anna g

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Apr 19, 2020

Easy to follow. Very well organized.

创建者 TARIK A

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Nov 10, 2018

It was really an amazing experience!

创建者 Maria

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Aug 13, 2017

Great materials, very useful course.

创建者 Kristina A

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Aug 16, 2020

Verry good social marketing courses

创建者 Joel R A H

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Jun 30, 2020

Excellent course, good explanation.

创建者 Amany A A R A

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Feb 13, 2020

It's very important and interrupted