Start the UX Design Process: Empathize, Define, Ideate is the second course in a certificate program that will equip you with the skills needed to apply to entry-level jobs in user experience (UX) design. In this course, you’ll complete the first phases of the design process for a project that you’ll be able to include in your portfolio. You will learn how to empathize with users and understand their pain points, define user needs using problem statements, and come up with lots of ideas for solutions to those user problems.


Start the UX Design Process: Empathize, Define, and Ideate
本课程是 Google UX Design 专业证书 的一部分

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您将学到什么
Empathize with users to understand their needs and pain points.
Develop problem statements to define user needs.
Generate ideas for possible solutions to user problems.
您将获得的技能
要了解的详细信息
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积累 Design and Product 领域的专业知识
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- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 通过 Google 获得可共享的职业证书

该课程共有4个模块
Get ready to begin the design process for a new portfolio project: a mobile app! This part of the course will focus on empathizing with users, which is the first phase of the design process. You’ll think through the needs of your potential users to build empathy maps and create personas. These hands-on activities will help you understand user perspectives and pain points.
涵盖的内容
13个视频18篇阅读材料5个作业2个插件
In this part of the course, you'll continue to empathize with users of the mobile app you'll later design. You'll craft user stories and develop user journey maps. You’ll also learn about the importance of considering accessibility when empathizing with users.
涵盖的内容
8个视频6篇阅读材料2个作业1个插件
All of your work to empathize with users will help you define the problem that users are facing. In this part of the course, you'll move from the empathize phase into the define phase of the design process. To define the problem your designs will solve, you’ll build a problem statement, a hypothesis statement, and a value proposition. In addition, you’ll explore how psychology and human factors influence design.
涵盖的内容
7个视频7篇阅读材料4个作业1个插件
You're ready to move into the third phase of the design process: ideate. You'll consider everything you've learned about the users you're designing for and the problems they're facing in order to brainstorm ideas for design solutions. To help you come up with lots of ideas for design solutions, you’ll conduct a competitive audit and complete design activities, like How Might We and Crazy Eights.
涵盖的内容
16个视频14篇阅读材料4个作业
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学生评论
16,625 条评论
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- 4 stars
12.63%
- 3 stars
1.90%
- 2 stars
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- 1 star
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显示 3/16625 个
已于 May 24, 2022审阅
Excellent course and the instructor is amazing! Definitly recommanded for people who want to learn more about design research, ux process and get a more professionnal perception in user experience.
已于 Feb 6, 2023审阅
I believe it's crucial for students in this course to give mandatory feedback on Peer Review assignments. This would provide additional viewpoints and knowledge that may otherwise go unnoticed.
已于 May 5, 2021审阅
The UX Program was created for professionals in any field to become professional User Experience Designers even if they have no previous experience in Design. This is fantastic. Thank you so much!
常见问题
User experience (UX) designers focus on the experience that users have while using products like websites, apps, and physical objects. UX designers make those everyday interactions useful, enjoyable, and accessible. The role of an entry-level UX designer might include coming up with ideas to address user problems, conducting research with users, and designing wireframes, mockups, and prototypes.
If you enjoy talking to and empathizing with people, drawing, thinking creatively, or paying attention to details, a job as a UX designer might be a good fit for you!
This course is the second of seven courses that will equip you with the skills you need to apply to entry-level jobs in user experience design. We recommend that you complete the first course of the Google UX Design Certificate, Foundations of User Experience (UX) Design, before completing this second course of the program.
Otherwise, no prior experience with design or specific tools is required. All you need is an interest in creating great user experiences for apps, websites, and physical products!
Figma and Adobe XD are the design tools taught in the seven courses of the Google UX Design Certificate. This course focuses on the early phases of the design process, so both Figma and Adobe XD will be introduced in later courses of the program.
Spreadsheets, word processing applications, and presentation applications will also be used. Throughout the program, you will create a professional portfolio, using the platform of your choice, to showcase your UX design work.
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