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学生对 Meta 提供的 Introduction to Social Media Marketing 的评价和反馈

4.8
15,515 个评分

课程概述

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

热门审阅

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

筛选依据:

4551 - Introduction to Social Media Marketing 的 4575 个评论(共 4,687 个)

创建者 Lynne L

Jan 4, 2021

The course itself is really great! I love the teacher and the content. However, there's a worksheet that is required for the assignment in Understanding Your Audience which cannot be opened, and has left me stuck and unable to proceed, despite contacting Coursera and them following up with the partner over a week ago. It's disappointing not being able to continue on-time with a course I was really enjoying!

创建者 Eduardo L

Mar 26, 2021

Esperaba un poco mas de énfasis en las principales redes sociales y ejemplos mas reales y con números y datos mas reales que puedan demostrar realmente el funcionamiento del advertising.

Sin embargo es muy bueno para comenzar y apoyar a aquellos que desconocen completamente esta manera de marketing.

创建者 Lindsay R

Jun 10, 2023

This was fine - but wish there was to skim this quickly for people who have basic information on what social media is. I felt like it was very very basic info that wasn't need for people who currently have and use social media.

创建者 Rosemary A

Jul 2, 2023

The course provided me with practical knowledge of Social Media Marketing.

I have gained an insight into what Social Media Marketing is and how to apply them when I start my journey as a Social Media Marketer.

创建者 Joseph K

Nov 14, 2022

A few quiz questions throughout the course could easily have more than one answer when applied in real-world situations. There also aren't enough questions about functionalities within each social media app.

创建者 zeineb k

Jun 9, 2023

I want my name to be written on the certificate with latin characters not in arabic characters as it shows now and as it's shown in my government issued ID .

Can you fix that problem please

Thanks in advance

创建者 Alyona D

May 17, 2023

The course is certainly very interesting, but for me, it is too superficial and not complete.

I would like to get all the knowledge at once in one course, and not sell several courses for this

创建者 Vannak T

Feb 21, 2024

To me it's a little broad and too basic. Too much discussion about Social Media in General, while in my opinion these day people are all know how to use basic social media feature already.

创建者 Brennus E

Aug 7, 2025

It's cohesive, but it's really old. It's referring to IGTV, which was discontinued in 2022. This course NEEDs to stay modern!!! Also, not a big fan of the peer-to-peer stuff.

创建者 Mahmoud H

Jan 29, 2022

It is a very good start to learn about marketing basics but it spends alot of time in fields already known repeating it over and over that makes u bored some times.

创建者 Lisa S

Nov 30, 2025

De eerste twee modules waren wat minder interessant voor mij omdat ik al kennis had over sociale media. Maar de andere drie modules waren dan heel interessant!

创建者 Abigael M

Dec 14, 2020

This class is truly for beginners and because of that / having knowledge of social media as an avid user, I did not find some parts of the class as useful.

创建者 Megan M

Sep 12, 2022

It seemed really easy. I don't understand if this is just a part of the course or if this was it. I finished everything but I do not see a certificate?

创建者 Kunal J

Oct 1, 2024

not much technical knowledge.just how to sign up to social media.i think it does not need to be told here .everyone knows it who is doing this course.

创建者 Monica B

Oct 10, 2022

Super basic info and not very helpful if you've been a social media marketer for awhile. If you're totally new to this, you'll find it helpful

创建者 Ruheen A

Jun 8, 2022

it was a fine refresher. not for ppl who have studied bba, business studies. quite basic. but good for ppl new to business studies

创建者 Eugene S

Oct 11, 2022

Most of the info covered in this course is basic and common sense. The course was enjoyable though and easy to flow through.

创建者 Ariadne B

Mar 8, 2022

Great information. I wish there were more examples of topics to make it more clear since the information is so general.

创建者 Honoratha C

Jun 23, 2025

I didn't know i was completing only one of many courses in order to get the full certificate. How misleading.

创建者 Kauê O

May 4, 2023

Lovely Couse, i just was expecting orther kinds of certificates, not only de Curseira's Certificate

创建者 Maia G D

Jan 21, 2025

So far is very basic and a bit outdated, I would love to see more advanced tools.

创建者 Joanna Z

Jun 18, 2022

Was not what I expected. It was everything I already knew about social media.

创建者 Lawrence R A S

Nov 11, 2020

i have learned all about the types of social media that are available today.

创建者 Sahrish M

Aug 9, 2023

Its a good course but you'll find many things that are not up to date

创建者 Sakshi T

Aug 10, 2022

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