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返回到 Fundamentals of Social Media Advertising

学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

4.8
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2,595 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

HH

Dec 13, 2020

I love all the videos presentations and all the quizzes. However, some reading concepts are confusion and I could not find the right answer after I watched it over and over in the quizzes.

RR

Feb 27, 2021

A lot of information but important and well organized. Find the Coursera website poorly organized. The Forums and Discussions are ridiculous as many posts and requests are month's old.

筛选依据：

426 - Fundamentals of Social Media Advertising 的 450 个评论（共 691 个）

创建者 Okpara M I

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Aug 9, 2024

So interesting

创建者 SHAIBU D A

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Aug 17, 2023

Very impactful

创建者 ASIA S

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Jul 31, 2023

I earnt a lot.

创建者 Ali M

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Jul 21, 2023

very beautiful

创建者 Dayron R

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Mar 29, 2023

exelente curso

创建者 Vivek k

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Mar 24, 2023

awesome course

创建者 Ahmed a q a

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Dec 10, 2022

very excellent

创建者 Agha K

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Nov 8, 2022

Great learning

创建者 Sandra T

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Sep 24, 2022

Great course.

创建者 Ms p k

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Apr 22, 2021

Good very good

创建者 Heidi C

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Nov 14, 2020

Great content.

创建者 Esther S L

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Sep 1, 2025

Very explicit

创建者 Muhammad Y

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May 17, 2023

5 star review

创建者 YOUNESS E

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Sep 30, 2022

great course

创建者 Agostino P

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Sep 1, 2022

Fantastic !!!

创建者 nabeel b

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Jul 27, 2022

excellent job

创建者 Maximiliano A S L

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Nov 24, 2021

i learn a lot

创建者 Faseeh U

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Aug 18, 2021

Great Course!

创建者 Er. R K

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Jul 27, 2021

Best Platform

创建者 youstina E B

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Jun 12, 2021

it was great

创建者 Lilly F

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Apr 4, 2021

Great course!

创建者 Inderjeet K

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Mar 16, 2021

Great content

创建者 Thelmah W K

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Feb 16, 2021

good teachers

创建者 Kyla M M E

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Dec 21, 2020

Great course!

创建者 Jason D

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Dec 4, 2020

Great course!