学生对 Copenhagen Business School 提供的 The Neuromarketing Toolbox 的评价和反馈
课程概述
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SC
Sep 28, 2020
Best in class explanation. Since there were some principles missing in EEG and fMRI. But it is acceptable as it is an entry-level course for the individuals new to the field. Cheers to the good work.
AC
Jun 25, 2020
I really liked this course. As a neuroscience graduate and a neuromarketing enthusiast, this course allowed me to learn more about marketing and the use of my field of expertise within it.
51 - The Neuromarketing Toolbox 的 61 个评论(共 61 个)
创建者 Dr. R K
•Jul 25, 2024
Very good.
创建者 EDWIN D J M R
•Apr 19, 2021
excelente
创建者 Aditya P
•Dec 28, 2020
Great course. With 6 weeks of course material, one can't certainly expect a detailed understanding into the topic. However, it gives a good enough peek into the field to evoke curiosity and delve deeper into the world of Neuromarketing. I would recommend the course to anyone who is interested or works in a career where it is absolutely essential to understand how humans (and specifically, consumers) think.
My only constructive criticism (and perhaps the reason for 1 less star) comes for the interview videos at the end of each week. While it is a great initiative to include industry leaders and experts in the field, what would provide more value to us is if they practically discuss a particularly significant case study of what they do (with examples, outputs and how it helped their clients to achieve their marketing objectives), rather than just providing an overview of implications of neuromarketing techniques to the world of marketing.
创建者 Luiz A P M J
•Jul 5, 2024
The course is very good. Excellent introduction to the universe of neuromarketing, however, there are some references whose links are not updated.
创建者 Edwin D
•Mar 13, 2021
Very good experience during the course, they explain everything in detail to achieve a better understanding of the Neuromarketig processes.
创建者 Alexander D
•May 28, 2021
Some questions (probably) have poor translation. Hence, scientific rigour suffers.
创建者 Rukhshinda A
•Mar 23, 2025
An interesting course, learned a few things that were totally new to me.
创建者 Dhiego M
•Jun 17, 2021
Excelente
创建者 maria
•Jan 13, 2020
It was an interesting course. A good starting point for future knowledge
创建者 Ivonne K B
•Nov 25, 2020
The professor teaching the course is a robot ...