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学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
17,065 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

AK

Feb 16, 2021

I really enjoyed every lecture of this course, it opens new horizons for any digital marketers. It's interactive with really interesting cases.Very updated and the information are really up to date.

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

筛选依据:

1501 - Marketing in a Digital World 的 1525 个评论(共 5,372 个)

创建者 Haithem A

Sep 23, 2021

I liked this course and learned a lot from it about the four Ps and methods of marketing and engagement.

创建者 I P S A

Jul 27, 2021

Great course to understanding the fundamental about the change in Marketing that caused by Digital Tools

创建者 WS A C

Jun 22, 2021

I enjoyed the learning journey. Prof Aric Rindfleisch is very engaging and is truly a SME. Thank you!

创建者 irza s

Apr 10, 2021

Amazing course for those who need to get a start up for marketing in today's world. WOULD RECOMMEND IT!!

创建者 Benchaabane M H

Feb 26, 2021

so satisfied of the formation, i recommend it for everyone who want to main the digital marketing world

创建者 Saksham G

Jul 23, 2020

It was a great course and I appreciate the efforts that were put in to make it relevant and interesting.

创建者 Nancy N T

Jun 27, 2020

It is a great course but I couldn't take Certificate even after ID verification, I don't know the reason

创建者 Randy O B

Jul 3, 2018

Great course with hands-on experiences that builds a well structured understanding of digital marketing.

创建者 Juan C S C

Jun 7, 2018

Excelente curso. Te actualiza sobre la tendencia del marketing en la era digital. Recomiendo este curso.

创建者 Bruno G

Sep 18, 2015

Its a good course to initiate on Marketing field with Technologies help, and of course its very helpful.

创建者 Godwin O L

Feb 11, 2024

This has been a great course and very informative. I really appreciate that I went through this course.

创建者 Rahul k c

Jun 13, 2021

absolutely very well content and assignment to learn in best way for beginner. thanks all the teachers.

创建者 sooryan s

May 16, 2021

The course was really helpful and i have learnt a lot from this course. Overall i had great experience.

创建者 Carin F

Jan 3, 2021

Great concepts delivered in an easy to follow format. Very engaging, especially with the case studies.

创建者 Kimberly B

Jul 22, 2020

Found the class and the professor informative and feel it gave a good introduction to digital marketing

创建者 Alejandro F

Jul 17, 2020

Excellent. Well done. It is clear to understand. I like the way theory is connected with real examples.

创建者 MICHAEL J J

Jul 10, 2020

This course full of knowledge and fun, i enjoyed every aspect of it! it was simply awesome!!GREAT WORK.

创建者 Angad S D

May 24, 2020

I really learnt a lot about Digital marketing and enjoyed working on case with real world applications.

创建者 Justin R G

May 5, 2020

Very well structured course. The educator presents the concepts in an extremely easy-to-understand way.

创建者 Islam A

Dec 15, 2019

I would like to thank you for this course

It is different and It has something unique, Really I like it

创建者 Rosana C

May 8, 2019

Amazing course. I learned new things and I do feel that this course will help me shape my future career

创建者 Partha N

Sep 20, 2017

This is an awesome course to get an understanding of the digital marketing landscape. Very Interesting.

创建者 王琳琳

Mar 26, 2016

very infomative and innovative. Thanks everyone who have contributed in making this course successful!

创建者 Dennis T

Aug 18, 2021

I found the course VERY informative, current, easy to follow yet with additional challenge if desired.