This is one of the best course that i have completed so far. The lectures, videos and the exercises are really helpful and informative and you get to learn a lot of things in digital marketing which will eventually help you in future.

The topics were very well presented... concise and to the point, engaging and interesting. Prof. Rindfleisch did a great job and I'm looking forward to taking more of the digital marketing courses offered by Gies School of Business,.

Eye opening and very insightful especially for a non tech native. Course was well planned, organized well and presented in very creatively. Assignments were very thought provoking and well thought out. Thoroughly enjoyed this course!!

Muy buen curso, el profesor está a la vanguardia de los temas y hace ejercicios en los que en verdad aprendes, además no se limita a mostrar diapositivas, usa opiniones de diferentes alumnos e invitados que saben del tema. me encantó.

I had a wonderful experiencing learning and gaining the basic knowledge of Marketing. I would like to thank each Professor who explained the topics so well and made it even more interesting with the case studies of various companies.

I'm so grateful to participate in this course , i've learned a lot of skills such as : pricing strategies , marketing mix, product strategies , digital marketing ...,

this such a great experiance for me and for my professional career

Awesome experience..on Marketing in a Digital World ..Digital marketing has been a great resource to me .They helped me not only put engaging content on our website and social media platform but have also helped me converet traffic .

Awesome course and well panned out into 4 weeks. Good for working professionals like me to complete these courses.

Most importantly this was my foray into the marketing domain for the first time and the course exceeded my expectations

Some topics could start with a broader point of view and then move on to specifics. This notwithstanding, the course is good and I am looking forward to seeing it from the broader perspective of the digital marketing specialization

Understood each and every concept very clearly, I'm very thankful to Professor Aric Rindfleisch for their exceptional teaching methodology. Now I'm more confident than ever and ready do implement those strategies in my startup idea.

Talks about the 4 Ps of marketing in a digital context. Good course for beginning with digital marketing strategies, mostly talks about the theories with updated examples but implementation of these practices will be on the learner.

I am happy with the way teh course have been curated. The course have been explained in detail and with good examples. The campus interview with professors were very informative. Aric is indeed a great tutor. I look forward to more!

Great course! As an MSc marketing student, I have to say that this course is very interesting and gives useful insights into marketing in a Digital World. The professor explains everything in a very detailed way and he's very good.

The course has been really great. I've greatly enjoyed it. The lectures have been taught in such a way that's its easy to understand and the case-study cases have helped me as learner get a real life example of what is being taught

I appreciated that the course was up-to-date with current events and new studies. I also thought the professor was very knowledgable and provided great information as well as fun case-studies. Highly recommend and would take again!

A very elaborate course. This course brings one upto speed with the current trends in the digital world. It acts as a stepping stone and open visualization to the application of the digital tools in the brick and mortar businesses.

This course really engaged me in critical and creative way of thinking about digital marketing. I enjoyed many case studies here, specially about Tesla. The course was very actual and presented innovative concepts. I recommend it!

The course was very interesting and worthwhile. I have an MBA already, but it was some time ago. I really enjoyed being back in a (virtual) classroom setting and taking the course. I learned a lot and it was a great experience.

Matched expectations, well calibrated in terms of information, examples and workload. No fluff, all useful. I particularly liked the "dive ins" with the academic perspective, and the challenge of the honors assignments. Thank you.

An extremely interesting course, adapted to today. It revealed to me a whole other dimension of digital marketing and encouraged me to look at things differently. During the course, I made a firm decision to start my own business.

Great experience joining the course, there are many useful information and case study. This course can enhance my knowledge for such one who know zero in marketing like me. Looking forward to join the next course as soon as I can.

Excellent course highlighting the changes in approach to Digital Marketing. The course works was very relevant and the case studies reinforced the objective being taught.

I would recommend this course regardless of your position.

It has an exciting opportunity to study this course,the lectures were educative with detailed explanations, examples, the case study and Peer-graded assignment went a long way to give me the clue of what digital marketing entails

It's a good course. I learned about all these new business models and brands. It surely gives you perspective. The peer-graded assignments helped me fine-tune my skills further and I received some valuable feedback from my peers.

Very straightforward and critical points around Marketing is covered through this course. The peer assignments are interesting too, which lets us reflect and share our understanding of a concept. I'd highly recommend this course.