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University of California, Davis

Major and Principal Gifts

This course will provide a comprehensive view of major and principal gift development work for students who seek to build upon their experiences gained in the introductory session. Participants will gain an understanding of the philosophy and strategies implemented in major gift development including prospect identification, how to initially engage a potential major gift donor, the process of cultivation and moves management, effective proposal writing, making a successful ask and on-going donor stewardship. Students will practice fundamental major gift development skills by developing their own prospect strategy, producing essential documents to support the process, and engaging in role playing activity to simulate interaction with prospects and donors.

状态:Fundraising
状态:Proposal Development
初级课程小时

精选评论

BS

4.0评论日期:Mar 19, 2026

The course gave a good overview of the process, the context of major gifts in the development portfolio and included assignments that provided practice at applying the information in the lectures.

RK

4.0评论日期:Jan 3, 2022

Very usefull course with many tips and specific skills taught.

CD

5.0评论日期:Nov 2, 2025

Great course. The homework assignments for this module were in depth and great for the portfolio.

所有审阅

显示:9/9

Sidney Werkman
3.0
评论日期:Nov 2, 2019
Deborah Smith
3.0
评论日期:Nov 1, 2020
Deleted Account
5.0
评论日期:Sep 15, 2024
LaKesha Lockett
5.0
评论日期:Apr 19, 2021
Courtney DeGraff
5.0
评论日期:Nov 2, 2025
Anja Nitzsche
5.0
评论日期:Oct 23, 2018
Felix kidusu
5.0
评论日期:Oct 9, 2019
B S
4.0
评论日期:Mar 20, 2026
Rolly Kali-Rai
4.0
评论日期:Jan 4, 2022