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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

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6,218 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

PM

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

筛选依据：

951 - Management of Fashion and Luxury Companies 的 975 个评论（共 1,479 个）

创建者 吴边

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Oct 18, 2017

usefull and intersting

创建者 maria i r

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Jan 2, 2017

Simplemente excelente.

创建者 Evgenia V

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Jun 27, 2023

Very well structured.

创建者 RUIMING Z

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May 31, 2023

This is Courser Good.

创建者 Akpofure U

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Jan 20, 2022

best experience ever!

创建者 Gabriela B

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Jun 30, 2021

The best course ever

创建者 Giullia Z

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May 13, 2020

Curso ótimo!! eu amei

创建者 Mariana Z V

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May 27, 2019

I learned so much!!!!

创建者 Neha D

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Jan 14, 2019

It was a good course!

创建者 Juliana P

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Jul 9, 2017

Excellent course!!!!!

创建者 Varshini M

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Aug 25, 2020

Very nice course ...

创建者 Anna M S

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Mar 11, 2018

Grazie, molto utile.

创建者 Gabriela I

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May 4, 2024

loved it so much!!!

创建者 Ernesto F

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Aug 25, 2022

Love it! Thank you!

创建者 Anna B A

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Apr 10, 2022

Super recomendado!

创建者 Flavia

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Dec 24, 2020

Amazing! Thank you!

创建者 Aatufa A

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Aug 16, 2020

Very helpful for me

创建者 M R

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Apr 18, 2020

Très enrichissant !

创建者 Severyan L

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Apr 12, 2020

It's so amazing! :)

创建者 Hanh A L

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Nov 22, 2015

useful course ever!

创建者 Sara M

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Sep 24, 2020

Interesting course

创建者 Saad K A

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Aug 9, 2020

Beyond amazing :')

创建者 aditri t

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Jun 4, 2020

merely wonderful .

创建者 Marta C

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Apr 18, 2020

Excellent course!!