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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

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6,218 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

PM

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

筛选依据：

901 - Management of Fashion and Luxury Companies 的 925 个评论（共 1,480 个）

创建者 Palani R T

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Dec 7, 2020

Interesting and useful course

创建者 Daiana D F

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Oct 15, 2020

well done and well cared for.

创建者 Cyrine G

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Jun 25, 2020

A very rich course. Thank you

创建者 Christine C F

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Oct 11, 2019

Very helpful and informative!

创建者 Craig R

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Aug 18, 2019

great course i learned a lot.

创建者 Anissa A

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Oct 15, 2017

The first week is yet awesome

创建者 Alvaro H

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Sep 14, 2015

Excellent course and material

创建者 Faruk K

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Mar 26, 2023

excellent course, thank you.

创建者 Maria B a

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Feb 17, 2022

estoy contenta con el curso

创建者 Beril D

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Jan 16, 2022

perfect course for beginners

创建者 Olena

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Aug 27, 2020

Very informative and useful!

创建者 Roshelle M

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Jul 9, 2020

Amazing learning experience!

创建者 Mireia M H

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Apr 12, 2020

Super interesting and useful

创建者 Rahul B

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Sep 2, 2019

Beautifully curated content.

创建者 Luva S

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Apr 4, 2018

Excellent course, I love it!

创建者 Maria T

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Nov 25, 2017

Very good course. Thank you.

创建者 Jocelynmaaaoooo

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Sep 22, 2017

THIS IS AN AMAZING COURSE!!!

创建者 Sandrine D

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Sep 13, 2015

Great course. Very complete.

创建者 Aleix G

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Jan 11, 2021

Thanks!!! What a experience

创建者 Khyati k

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Jul 2, 2020

It was a amazing experience

创建者 FEIPENG Z

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Oct 11, 2016

An excellent experience!!!!

创建者 Anjalica P

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Jun 23, 2025

Loved learning throughout!

创建者 Mohammed T

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Dec 3, 2024

I ENJOYED EVERY PART OF IT

创建者 Ksenia K

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Oct 29, 2023

Thanks! It's great course!