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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

4.7
6,169 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

筛选依据:

401 - Management of Fashion and Luxury Companies 的 425 个评论(共 1,478 个)

创建者 Iva B

Aug 13, 2022

Excellent course! I had a feeling I was Bocconi University's student undertaking one of their modules. Loved it, learnt a lot.

创建者 Samridhi R

Jan 9, 2021

Very well structured course, the instructors are great. In detail description and explanation. Need more fashion courses here.

创建者 Oana A

Jun 8, 2020

This course is so interesting and complete! Is easy to understand even for

not native english speakers. I highly recommend it!

创建者 Chiara M

Apr 11, 2020

It is a really good course, i should recommend it to everyone. The only suggestion i would like to give is to keep it updated.

创建者 suselle g

Dec 6, 2016

A very good course. It is greatful the knowhow of its instructors and the great quality of information and lectures. Thank you

创建者 Barbra H C

Oct 26, 2015

Realmente ame el curso!

los contenidos simples y facilmente explicados, el unico problema es que los quiz estaban malos a ratos

创建者 Crystal

May 23, 2022

The course is easy to understand and you won't regret taking this lesson and learning different aspects of the fashion world.

创建者 blanca a

Oct 19, 2020

Really inspirational, full of examples and easy to follow! I would recommend it to my friends who are interested in fashion:)

创建者 Juliana N C

Sep 22, 2020

Great course! I'm a fashion student and learned so much about management and luxury, which wasn't really mentioned in school.

创建者 Duong N

Jun 24, 2018

The course is disigned perfectly for the first step to Luxury & fashion management. I love the course because of casestudies.

创建者 Юношева Е А

Nov 11, 2016

Thank you very much for the opportunity to improve my knowledge in different spheares of life! Really priceless expirience :)

创建者 Suramya S

Jan 28, 2021

The course provides with detailed process and case studies and reports related to the management of fashion and luxury world

创建者 lela t

May 20, 2020

An amazing course where the theory notions are associated with case histories useful for practical activities. Recommended.

创建者 Srinivas L

Apr 27, 2020

This course does give a lot of insight into the Fashion and Luxury segment of the world. Learnt new things in this spectrum.

创建者 Irina P

Apr 25, 2020

I am in love with Managment of Fashion and Luxury Companies! THANK YOU SO MUCH! My dream to graduate from Bocconi came true!

创建者 Élodie D

Apr 5, 2020

Awesome class. I find it very complete and made me want to study more in that field. The video and slides were very helpful!

创建者 Ekaterina M

Aug 8, 2017

Thank you for this great opportunity to listen to this course online! It's strong begining for me to start fashion business.

创建者 Phillip T

Feb 1, 2017

Gave Great real world examples and Interviews with established companies. A great business analysis of the Fashion Industry.

创建者 Ranjan S C J

Sep 7, 2015

i experienced lot of interesting course materials and sessions, a very best course for anyone look into world in new view...

创建者 Monica M

Jun 14, 2020

Excellent and very recommend course held by an recognizable and premium University such as Università Bocconi, a guarantee!

创建者 christina a

Feb 12, 2020

incredibly usefull and insightful!!! it gives a very holistic perspective of the complex world of fashion!! it was great!!!

创建者 Juan P J

Nov 23, 2019

Excellent course, a great selection of topics for those who need a general understanding of how the fashion industry works

创建者 Ahmed M

Nov 26, 2025

Very resourceful and insightful course. I really appreciate the instructors’ clarity, structure, and real-world examples.

创建者 Govind S

Sep 17, 2025

Exceptional course. Anyone in startup business of luxury and fashion product must do it. The course needed to be updated.

创建者 Mona K

Aug 20, 2024

Such a lighthearted interesting culture filled course that I learned a lot from. perfect for summers and perfectly paced!