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学生对 Università Bocconi 提供的 Management of Fashion and Luxury Companies 的评价和反馈

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6,218 个评分

课程概述

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

热门审阅

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

M

May 25, 2020

As a senior professional in Luxury sector, the course helped me to get refreshed during quarantine days.It was amazin experience with great discussion classes and best practice sharings.Thanks to

筛选依据：

976 - Management of Fashion and Luxury Companies 的 1000 个评论（共 1,479 个）

创建者 徐陈宠

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Nov 3, 2019

excellent course !

创建者 Ivy y p W

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Jan 13, 2019

very useful course

创建者 Gendreau S

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Aug 19, 2017

Really good course

创建者 Eirini S

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Feb 27, 2017

Very Good Quality!

创建者 Mariachiara N

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Nov 9, 2025

Mariachiara Nalon

创建者 Dix Z

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Feb 27, 2023

excellent course!

创建者 Susana G M

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Aug 3, 2020

Excellent content

创建者 Michelle P

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Jun 15, 2020

Love this course!

创建者 Alessia o

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Jun 8, 2020

Totally approved!

创建者 Mariami P

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Jun 6, 2020

Very informative

创建者 Elisabetta L

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Apr 24, 2020

Very interesting!

创建者 Νέλλη Κ

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Jun 24, 2019

Excellent course!

创建者 Iremise F

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Jan 24, 2019

Very Enlightening

创建者 Rami R

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Jul 31, 2018

Luxury Experience

创建者 Mariana l

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Apr 2, 2018

i love the course

创建者 Kleopatra R

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Oct 14, 2016

Best course ever!

创建者 Arturo B

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Aug 9, 2016

Great course!! :D

创建者 lin h

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May 19, 2016

excellent quality

创建者 HARINI M P

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Jun 2, 2025

excellent course

创建者 Camila B D C

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Feb 26, 2025

excelent course!

创建者 Shahid A

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Nov 14, 2024

Very informative

创建者 Keren C O

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Apr 1, 2024

10/10 las clases

创建者 Cristina L

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Sep 4, 2021

Totally worth it

创建者 Stefania V R

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Feb 16, 2021

beautiful course

创建者 Juan P B C

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Nov 19, 2020

Very good course