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学生对 Erasmus University Rotterdam 提供的 Innovation Management 的评价和反馈

4.7
2,214 个评分

课程概述

What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself. Guided by world-class academics, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about innovation strategy, idea management and social networks. During this course, you will learn how to: • use the main innovation management terminology and concepts • explain the adoption life cycle and innovation adoption at the individual level • define creativity and explain how creativity can be stimulated • recognise and describe three types of idea management systems • explain what an innovation strategy is and why it is important • describe what a product portfolio is • explain how innovation projects should be selected and managed • explain the importance of teams, team structures and networks for innovation. Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s leading business schools, and ranked among the top three for research. RSM’s primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future. Go to www.rsm.nl for more information. This nine-week MOOC in Innovation Management is taught in English. There is no fee to participate in the programme....

热门审阅

RL

Apr 29, 2017

Excellent course and very well structured. Great for the beginers. But also great for someone who are involved in innovation management to reaffirm and strengthen their knowledge too.

MN

Aug 10, 2023

The best MOOC so far.The learning has equipped me with a diversified skill set and knowledge substantial to manage innovation not even in organizations but also in the daily life tasks.

筛选依据:

601 - Innovation Management 的 608 个评论(共 608 个)

创建者 AleenJY A

Feb 18, 2021

Have very good lecturer but some hard to understand

创建者 Feyisayo O

Jun 5, 2020

Great course, but too bulky.

创建者 Mervan Y

Jan 28, 2019

Second half was better

创建者 Bablu P

Nov 1, 2020

Great course

创建者 Love M

Apr 18, 2020

From module 3 i could barely hear the lecturers

创建者 Gustavo R G

Nov 14, 2024

Tiresome and confusing.

创建者 Amit C M

Oct 7, 2020

It lacks the option of completing ahead of the schedule as the graded assignments are locked till the due data

创建者 Kaviya R

Nov 6, 2024

the amount will be paid but I not received certificate