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返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

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3,944 个评分

课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

MN

Dec 16, 2024

Cindy is just the best instructor ever! I thoroughly enjoyed this course. I understood every concept with ease. And it was fun and engaging. Wish she taught all the courses on here:)

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

筛选依据：

701 - From Likes to Leads: Interact with Customers Online 的 725 个评论（共 791 个）

创建者 Bibash K

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Dec 26, 2023

Very insightful. Goodspeed to all the creating members.

创建者 Nursyahida

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Feb 22, 2023

I love how the topics mentions all about social media.

创建者 yanella s p

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Aug 17, 2025

muy completo, lo único es que es bastante extenso

创建者 Cédric R

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Apr 6, 2025

excellent les theories mais tres peu de pratique

创建者 Daberechukwu I D

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May 24, 2023

the course has been interesting so far 😂😂😂😂

创建者 DARLA S

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Jul 18, 2024

this course is very helpful to gain our skills

创建者 Andrecut A

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Feb 13, 2024

very hard and a lot of information-packed

创建者 Jolene M K

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May 2, 2023

Not bad but might need to be updated soon

创建者 Loik V

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Mar 16, 2024

Too much theory and not enough practice.

创建者 Justin M

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Aug 31, 2023

Very Informative. I enjoyed this course.

创建者 darshan s

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Jul 19, 2023

Four week exam is seems like difficult.

创建者 MONTASIR A M A

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Sep 20, 2022

Wonderful journey, I really enjoyed

创建者 Erick O

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Dec 22, 2023

an excellent though a tough course

创建者 AALIF

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Aug 9, 2024

Instructors voice was irritating.

创建者 Deepa P

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Jul 8, 2025

it is helpful for my growth .

创建者 Binaya R S

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Feb 11, 2025

Very easy to understand!!!

创建者 nora e

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Dec 24, 2022

very helpful and fruitful

创建者 Mohammed S

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May 14, 2023

I learned a lot

Thank you

创建者 Muhammad A S

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Dec 1, 2023

surprising knowledge.

创建者 Ghani A R

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May 22, 2024

Very useful learning

创建者 Janyce B

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May 13, 2024

Very informative!

创建者 Peris W

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Dec 17, 2022

Very Informative

创建者 Arockia d S

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Sep 26, 2022

Good Excellent

创建者 George M

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Jan 9, 2023

Great course.

创建者 Nag R D

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Oct 7, 2023

It was good