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学生对 University of Illinois Urbana-Champaign 提供的 Digital Marketing Analytics in Practice 的评价和反馈

4.5
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3,348 个评分

课程概述

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. You will be able to: - Identify the web analytic tool right for your specific needs - Understand valid and reliable ways to collect, analyze, and visualize data from the web - Utilize data in decision making for agencies, organizations, or clients This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

JJ

Aug 7, 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

TC

Aug 31, 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

筛选依据：

351 - Digital Marketing Analytics in Practice 的 375 个评论（共 720 个）

创建者 Petra S

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Dec 11, 2016

This course is great.

创建者 tawari a m e m

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May 6, 2021

nice and good course

创建者 Willfredo P B M

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Nov 4, 2020

two thumbs up!!!!!!!

创建者 Shivam G

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Aug 30, 2020

Exploring knowledge!

创建者 Adarsh P

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May 9, 2020

course was so great.

创建者 Frank B

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Sep 14, 2017

Very useful insights

创建者 Kumkum P

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Apr 7, 2025

learned many things

创建者 Sarath B

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Apr 5, 2020

It was very helpful

创建者 TÉRCIA P L

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Dec 22, 2019

excelente qualidade

创建者 Jorge I B L

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Mar 1, 2017

Excellent Course!!!

创建者 Igor P

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Nov 4, 2020

Great experience !

创建者 Fernando R

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Jun 18, 2019

Very good content.

创建者 Evalyn

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Aug 9, 2017

Amazing instructor

创建者 Andrei B

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Jun 27, 2017

Very rich content!

创建者 Dhruv B

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Apr 1, 2020

great experience!

创建者 Fúlvio C

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Jan 7, 2018

great overview of

创建者 Elisabeth B

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Aug 24, 2017

Excellent course!

创建者 KYRIAKOS M

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Jun 11, 2017

very informative!

创建者 David V

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Dec 12, 2016

Great insights...

创建者 Saraswati S

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Mar 14, 2016

Excellent course!

创建者 Gautam S

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Apr 5, 2025

Brilliant course

创建者 jad d

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Jan 10, 2021

enjoyed learning

创建者 Aber H

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Oct 22, 2020

Excellent course

创建者 Husnuda P B

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Jul 19, 2020

Awesome course !

创建者 Sanya K

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Mar 11, 2020

Excellent Course