In this beginner-friendly course, learners will learn how to recognize different types of keywords — from broad short-tail terms to specific long-tail and AI-driven queries. Learners will see why intent matters and how it shapes search results. Then, they'll practice using AI-powered tools to generate long-tail queries that improve SEO and content planning. By the end, learners will be able to explain keyword differences and create a research-backed list of queries you can apply directly to your work.
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AI Keyword Research & Intent
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In this beginner-friendly course, learners will learn how to recognize different types of keywords — from broad short-tail terms to specific long-tail and AI-driven queries. Learners will see why intent matters and how it shapes search results. Then, they'll practice using AI-powered tools to generate long-tail queries that improve SEO and content planning. By the end, learners will be able to explain keyword differences and create a research-backed list of queries you can apply directly to your work.
涵盖的内容
6个视频2篇阅读材料5个作业
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状态:免费试用
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¹ 本课程的部分作业采用 AI 评分。对于这些作业,将根据 Coursera 隐私声明使用您的数据。






