Learn how great program and project managers use their storytelling skills to create compelling project visions, persuade stakeholders, and design effective risk management strategies to deliver project outcomes.

Program and project managers are master storytellers. They have to be in order to weave high-priority information into a memorable narrative for their people. Customers must commit to and understand their goals, and how the program is meeting them. Stakeholders need to trust the direction and stay engaged with the program intent. Program and project teams and leaders, need to understand what matters and how their work connects to the greater whole. Storytelling is something that successful program or project managers learn from years of experience. If storytelling is not on the PMP exam or similar project management certification exams, why should you bother learning how to tell good stories? Because, human brains are naturally designed for stories. We have brain structures devoted to making sense of the world in cause-effect terms. Good stories are like flight simulators in that you can try out various approaches to a problem before tackling the real problem. Risk management for programs and projects is more effective when using compelling narratives. Stories are also effective ways to transmit large amounts of information to your project teams and stakeholders. People can remember more information and act effectively on that information. For agile project management, stories are how customers communicate their requirements to the agile project team. Stories are the foundation of persuasive communication and will help you become an expert communicator. Earn 10 professional development units (PDUs) while completing the only professional certification program that helps you develop storytelling as part of your collection of project management tools.