Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Fundação Instituto de Administração
Compétences que vous acquerrez: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Business Strategies, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Organizational Strategy, Corporate Strategy, Financial Analysis, Financial Management
Débutant · Spécialisation · 3 à 6 mois

Xbox
Compétences que vous acquerrez: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis
Débutant · Certificat Professionnel · 3 à 6 mois

Compétences que vous acquerrez: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Development and Management, Business Marketing, Creativity
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Débutant · Projet Guidé · Moins de 2 heures

Simplilearn
Compétences que vous acquerrez: Marketing Automation, Marketing Analytics, Digital Marketing, Marketing, Customer Analysis, Predictive Analytics, Image Analysis, Artificial Intelligence, Pay Per Click Advertising, ChatGPT, Search Engine Optimization, HubSpot CRM, Automation, Computer Vision
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Canva (Software), Social Media Campaigns, Email Marketing, Online Advertising, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

University of Colorado Boulder
Compétences que vous acquerrez: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Sustainable Design, New Product Development, Product Lifecycle Management, Commercialization, Marketing Strategies, Business Marketing, Presentations, Corporate Sustainability, Market Dynamics, Financial Analysis, Financial Modeling, Business Metrics, Cash Flows
Préparer un diplôme
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Personnalisation par l'IA, Ingénierie de requête, Connaissance du client, Développement de la personnalité, Agents IA génératifs, Création de contenu, ChatGPT, Public cible, Automatisation du marketing, Marketing par e-mail
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis
Débutant · Spécialisation · 1 à 3 mois

Compétences que vous acquerrez: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Marketing Collateral, Design, Marketing Materials, Creative Design, Graphic Design, Dashboard, Digital Design, Productivity, Color Theory, Digital Content, Organizational Skills, Design Elements And Principles, Planning, Editing
Intermédiaire · Projet Guidé · Moins de 2 heures