Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Advertising Mail, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Email Marketing, Advertising Campaigns, Campaign Planning, Marketing, Target Audience
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Data Analysis Expressions (DAX), Power BI, Data Analysis, Market Data, Data-Driven Decision-Making, Analytics, Business Reporting, Business Analytics, Business Intelligence, Data Modeling, Market Analysis, Customer Analysis, Product Knowledge, Data Transformation, Consumer Behaviour, Star Schema, Interactive Data Visualization
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Customer Success Management, Sales Support, Salesforce, Data Visualization, Service Management, Sales Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Support, Management Reporting, Dashboard, Customer Service, Knowledge Transfer, Data-Driven Decision-Making, Business Reporting, Performance Analysis, Administrative Support
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Financial Forecasting, Revenue Forecasting, Market Dynamics, Forecasting, Market Data, Market Trend, Demand Planning, Financial Data, Customer Demand Planning, Trend Analysis, Market Analysis, Consumer Behaviour
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Regional Sales, Benchmarking, Sales Training, Sales, Sales Pipelines, Competitive Intelligence, Sales Enablement, Marketing Automation, Market Intelligence, Trend Analysis, Sales Strategy, Sales Management, Sales Operations, Sales Development, Lead Generation, Digital Brand Strategy, Customer Relationship Management (CRM) Software, Automation, Social Media Management, Global Marketing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Peer Review, General Sales Practices, Phone Sales, Communication, Communication Strategies, Marketing Psychology, Drive Engagement, Consumer Behaviour, Discussion Facilitation, Driving engagement, Relationship Building, Customer Engagement
Intermédiaire · Cours · 1 à 3 mois

Google Cloud
Compétences que vous acquerrez: Google Gemini, Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, Google Cloud Platform, SQL, Customer Relationship Management, Query Languages
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Hootsuite, Social Media Management, Content Scheduling, Social Media, Social Media Marketing, Digital Marketing Tools, Dashboard, Account Management, Business Software, Data Integration, User Accounts
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Data Mining, Data Cleansing, Transaction Processing, Unsupervised Learning, Data Preprocessing, R Programming, Data Analysis, Market Analysis, Data Visualization, Data Manipulation, Model Training, Statistical Visualization, Data Quality, Consumer Behaviour, Model Optimization
Débutant · Cours · 1 à 4 semaines

Google Cloud
Compétences que vous acquerrez: Google Gemini, Gemini, Data-Driven Marketing, Marketing Analytics, Generative AI, Big Data, Forecasting, Predictive Modeling, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)
Débutant · Cours · 1 à 4 semaines

Coursera
Débutant · Cours · 1 à 4 semaines

Google Cloud
Compétences que vous acquerrez: Google Gemini, Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, AI literacy, Applied Machine Learning, SQL, AI Integrations, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermédiaire · Cours · 1 à 4 semaines