Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Marketing Strategies, Facebook, Persona Development, Strategic Marketing, Target Audience, Content Marketing, Marketing, Social Media Marketing, Social Media, Customer Analysis, Driving engagement, E-Commerce, Business
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Strategic Decision-Making, Business Acumen, Competitive Analysis, Sales Strategy, Strategic Thinking, Business Strategy, Market Trend, Market Analysis, Business Marketing, Sales, Financial Acumen, Leadership, Business, Business Management, Financial Analysis, Marketing Strategies, Marketing, Business Metrics, Market Dynamics, Consumer Behaviour
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication
Débutant · Cours · 1 à 4 semaines

Universidad de Palermo
Compétences que vous acquerrez: Product Strategy, Product Marketing, Product Management, Marketing Communications, Business Modeling, Strategic Marketing, Product Lifecycle Management, Price Negotiation, Market Dynamics, Customer experience strategy (CX), Value Propositions, Marketing Channel, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Howard University
Compétences que vous acquerrez: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Business Technologies, Cloud Deployment, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Cloud Infrastructure, Customer Insights, User Centered Design, Cybersecurity, Data Management
Intermédiaire · Spécialisation · 1 à 3 mois

Compétences que vous acquerrez: Canva (Software), Logo Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Marketing Collateral, Content Creation, Marketing, Business Communication, Entrepreneurship
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment
Intermédiaire · Cours · 1 à 3 mois

Dubai College of Tourism
Compétences que vous acquerrez: Prise de décision fondée sur les données, Gestion des coûts, Analyse des Données, Gestion des recettes, Prévisions, Dynamique du marché, Opérations hôtelières, Fidélisation de la clientèle, Marketing stratégique, L'hospitalité, Programmes de fidélisation, Canal de commercialisation
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Customer Retention, Customer Insights, Market Analysis, Sociology, Culture, Economics, Policy, and Social Studies
Débutant · Cours · 1 à 4 semaines

Simplilearn
Compétences que vous acquerrez: Google Analytics, Marketing Budgets, Performance marketing, Pay Per Click Advertising, Digital Marketing, Paid media, Google Ads, Marketing Strategies, Digital Advertising, Driving engagement, Campaign Management, Web Analytics, Online Advertising, Advertising Campaigns, Budget Management, Bidding, Marketing Analytics, Lead Generation, Facebook, Consumer Behaviour
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing
Intermédiaire · Cours · 1 à 3 mois

Fundação Instituto de Administração
Compétences que vous acquerrez: Virtual Teams, Negotiation, Global Marketing, Intercultural Competence, International Relations, Cultural Diversity, Conflict Management, Culture, Consumer Behaviour, Marketing Management, Relationship Building, Team Management, Decision Making, Marketing, Business Ethics, Interpersonal Communications, Target Market, Diplomacy, World History, Cultural Sensitivity
Débutant · Spécialisation · 3 à 6 mois