Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: HubSpot CRM, Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Lead Generation, Closing (Sales), Calendar Management, Sales Management, Relationship Management, Customer Communications Management, Workflow Management, Statistical Analysis
Débutant · Projet Guidé · Moins de 2 heures

New York Institute of Finance
Compétences que vous acquerrez: Financial Market, Supply Chain Management, Supply Chain, Market Trend, Market Dynamics, Market Share, FinTech, Financial Services, Market Analysis, Banking, Stakeholder Analysis, Market Opportunities, Commercial Banking, Lending and Underwriting, Accounts Receivable
Intermédiaire · Cours · 1 à 4 semaines

Kennesaw State University
Compétences que vous acquerrez: Market Opportunities, Growth Strategies, Corporate Strategy, Business Development, Business Strategy, Strategic Marketing, Market Analysis, New Product Development, Portfolio Management, Case Studies, Cash Flows, Financial Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Rapport Building, Policy Development, Discussion Facilitation, Content Strategy
Débutant · Cours · 1 à 4 semaines

Logical Operations
Compétences que vous acquerrez: Microsoft Office, Microsoft 365, Layout Design, Digital Publishing, Proofreading, Graphic Design, Content Management, Editing, Graphics Software, Content Creation, Graphic and Visual Design Software, Productivity Software, Data Sharing, Design, Typography, Multimedia, Marketing
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Market Research, Customer Analysis, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Process Design, Real Time Data, Product Design, Decision Making, Cloud-Based Integration, Data Quality
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Strategic Prioritization, Prioritization, Business Priorities, Meeting Facilitation, Product Roadmaps, Forecasting, Resource Allocation, Product Strategy, Discussion Facilitation, Data-Driven Decision-Making, Predictive Modeling, Performance Metric, Data Analysis, Analytics, Estimation, Decision Making, Conversion Funnel Analysis, Benchmarking, Project Estimation, Project Planning
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Sales, Sales Strategy, Driving engagement, Sales Pipelines, Selling Techniques, Social Media Campaigns, Social Media, Conversion Funnel Analysis, Social Media Content, Social Media Marketing, Customer Engagement, Web Analytics, Data-Driven Marketing, Content Creation, Content Performance Analysis, Drive Engagement, Content Strategy, Marketing Automation, Social Media Analytics, Storytelling
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Robotic Process Automation, Social Media Management, Social Media, Social Media Analytics, Business Process Automation, Microsoft Excel, Automation, Market Analysis, Solution Design, Secure Coding, Process Design, Image Analysis, Brand Management, Data Import/Export, UI Components, Web Scraping, Data Validation, Verification And Validation
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Web Analytics, Auditing, Gap Analysis, Issue Tracking
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Price Negotiation, Sales Development, Sales Management, Negotiation, Selling Techniques, Sales Strategy, Enterprise Sales, Customer Analysis, Sales Enablement, Marketing Analytics, Customer Relationship Management (CRM) Software, Account Management, Customer Success Management, AI Personalization, Prioritization, Relationship Building
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Google Gemini, Gemini, Google Cloud Platform, Data-Driven Marketing, Generative AI, Marketing Analytics, Customer Analysis, Customer Insights, Advanced Analytics, Analytics, Predictive Modeling, Marketing Strategies, Forecasting
Débutant · Cours · 1 à 4 semaines