Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Prompt Engineering, Large Language Modeling, LLM Application, Application Programming Interface (API), Development Environment, Persona (User Experience), User Interface (UI), Authentications, User Interface (UI) Design
Avancées · Certificat Professionnel · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Drive Engagement, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development, Content Development and Management
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Social Media Strategy, Growth Strategies, Planning, Drive Engagement
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis
Mixte · Cours · 1 à 4 semaines

Tecnológico de Monterrey
Compétences que vous acquerrez: Search Engine Marketing, Digital Marketing, Digital Content, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Digital Advertising, Email Marketing, Digital Communications, E-Commerce, Web Analytics, Target Audience
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management
Débutant · Projet Guidé · Moins de 2 heures

HubSpot Academy
Compétences que vous acquerrez: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing
Débutant · Cours · 1 à 4 semaines
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, User Requirements Documents, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Regulatory Requirements, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology
Préparer un diplôme
Intermédiaire · Cours · 1 à 4 semaines
Compétences que vous acquerrez: Responsible AI, Workplace inclusivity, Diversity and Inclusion, AI Enablement, AI Workflows, Organizational Leadership, Data Ethics, Team Leadership, Management Training And Development, Business Ethics, Innovation, Artificial Intelligence, Team Performance Management, Virtual Teams, Telecommuting, Adaptability, Ethical Standards And Conduct, Collaboration, Internal Communications, Culture Transformation
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Image Quality, Responsible AI, Marketing Materials, Content Creation, Creative Design, Entrepreneurship
Intermédiaire · Cours · 1 à 4 semaines

University of Huddersfield
Compétences que vous acquerrez: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Débutant · Cours · 1 à 4 semaines