Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Board Infinity
Compétences que vous acquerrez: Make.com, Email Automation, Deepseek, AI Workflows, Operational Efficiency, No-Code Development, Automation
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Innovation
Intermédiaire · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Canva (Software), Graphic Design, Logo Design, Graphic and Visual Design Software, Design, Graphic and Visual Design, Creative Design, Multimedia
Débutant · Projet Guidé · Moins de 2 heures

The Hong Kong University of Science and Technology
Compétences que vous acquerrez: Search Engine Optimization, Web Analytics, Semantic Web, Performance Metric, Digital Marketing, Algorithms, Personalized Service, Text Mining, User Feedback, Natural Language Processing, User Research, Data Structures
Intermédiaire · Cours · 3 à 6 mois
Ludwig-Maximilians-Universität München (LMU)
Compétences que vous acquerrez: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Market Dynamics, Strategic Decision-Making, New Product Development, Market Analysis, Innovation
Mixte · Cours · 1 à 3 mois

University of Colorado Boulder
Compétences que vous acquerrez: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights
Préparer un diplôme
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Social Media Management, Content Development and Management, Social Media Content, Social Media, Content Strategy, Scheduling, Drive Engagement, User Accounts, Marketing, Business
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Cross Selling, Retail Sales, Product Demonstration, Upselling, Selling Techniques, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Merchandising, Customer Service, Team Oriented, Customer Engagement, Customer Complaint Resolution
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing
Débutant · Cours · 1 à 4 semaines
National Taiwan University
Compétences que vous acquerrez: Financial Management, Production Management, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Advertising, Business Economics, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making
Débutant · Cours · 1 à 3 mois

University of Minnesota
Compétences que vous acquerrez: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving
Débutant · Spécialisation · 3 à 6 mois