Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Microsoft
Compétences que vous acquerrez: Productivity Software, Administrative Support, Sales Process, Customer Service, AI Personalization, Sales Management, Sales, Customer Relationship Building, Verbal Communication Skills, Sales Enablement, Account Management, Microsoft Copilot, File Management, Communication, Brainstorming, Scheduling
Avancées · Cours · 1 à 4 semaines

University of Colorado Boulder
Compétences que vous acquerrez: Durabilité des entreprises, Communication stratégique, L'image de marque, Communication d'entreprise, Communication persuasive, Relations publiques, Éthique des affaires, Réseautage professionnel, Engagement des parties prenantes, Relations avec les médias, Recherche, Marketing et relations publiques
Débutant · Cours · 1 à 3 mois

Università Bocconi
Compétences que vous acquerrez: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Sales Presentations, User Research, Problem Management, Customer Insights, New Product Development, Market Opportunities, Value Propositions, Market Analysis, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications
Débutant · Cours · 1 à 4 semaines

Illinois Tech
Compétences que vous acquerrez: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis
Préparer un diplôme
Intermédiaire · Spécialisation · 3 à 6 mois

University of California, Davis
Compétences que vous acquerrez: Stratégies de marketing, Marketing par e-mail, correspondance des affaires, Philanthropie, Administration des prestations, Planification fiscale, Télémarketing, Rédaction de subventions, Planification successorale, Gestion des partenaires, Prospection et qualification, Marketing direct, Public cible, Négociation, Rédaction de propositions, Administration, Renforcement des relations avec les clients, Collecte de fonds, Établissement de relations, Gestion de campagne
Débutant · Spécialisation · 3 à 6 mois

Logical Operations
Compétences que vous acquerrez: Problem Solving, Critical Thinking and Problem Solving, Creative Problem-Solving, Brainstorming, Creative Thinking, Complex Problem Solving, Team Building, Teamwork, Team Leadership, Solution Selling, Resourcefulness, Business Solutions, Creativity, Collaboration, Analytical Skills, Decision Making, Business Ethics, Strategic Decision-Making, Conflict Management, Analysis
Mixte · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Request for Proposal, Strategic Sourcing, Request For Quotation (RFQ), Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Vendor Relationship Management, Market Research, Competitive Intelligence, Data-Driven Decision-Making, Analysis, Decision Making
Débutant · Cours · 1 à 4 semaines

University of New Mexico
Compétences que vous acquerrez: Business Strategy, Business Management, Business Metrics, Organizational Strategy, Entrepreneurship, Innovation, Performance Measurement, Competitive Analysis, Resource Management, Market Dynamics, Market Trend, Leadership, Marketing
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Customer Relationship Management (CRM) Software, Client Services, Relationship Building, Customer Insights
Avancées · Cours · 1 à 4 semaines

Logical Operations
Compétences que vous acquerrez: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management
Mixte · Cours · 1 à 3 mois

LearnQuest
Compétences que vous acquerrez: Consultative Selling, Account Strategy, Solution Selling, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct
Débutant · Spécialisation · 1 à 3 mois