Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Kompetenzen, die Sie erwerben: A/B Testing, Behavioral Economics, Content Performance Analysis, Data-Driven Marketing, Marketing Communications, Strategic Communication, Cross-Functional Collaboration, Marketing Analytics, Google Analytics, HubSpot CRM, Content Optimization, Campaign Management, Data-Driven Decision-Making, Digital Marketing Tools, Storytelling, Copywriting, Marketing Psychology, Stakeholder Management
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Target Market, Earned Media, Social Media Marketing, Social Media Content, Web Presence, Social Media, Business Marketing, Drive Engagement, Marketing, Online Advertising, Content Creation
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Global Marketing, Customer Engagement, Cultural Sensitivity, Revenue Management, Augmented and Virtual Reality (AR/VR), Brand Management, Marketing Strategy and Techniques, Customer experience improvement, Personalized Service, Business Modeling, Content Strategy, Customer Relationship Management, Innovation, Business Management, Price Negotiation, Digital Transformation, Data-Driven Decision-Making, Metadata Management, Artificial Intelligence, User Experience Design
Anfänger · Kurs · 1–4 Wochen

LearnKartS
Kompetenzen, die Sie erwerben: Google Gemini, Google Ads, Digital Marketing Tools, Advertising Campaigns, Email Marketing, Marketing Automation, Online Advertising, Email Automation, Meta Ads Manager, Digital Marketing, Keyword Research, Marketing Analytics, Blogs, ChatGPT, Marketing Strategy and Techniques, Advertising, Content Marketing, Lead Generation, Copywriting, Facebook
Anfänger · Kurs · 1–4 Wochen

University of Colorado Boulder
Kompetenzen, die Sie erwerben: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Market Research, Social Media Strategy, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Research, Sales Presentation, Business Marketing, Customer experience strategy (CX), Strategic Planning, Digital Marketing, Branding, Google Ads, Forecasting
Auf einen Abschluss hinarbeiten
Anfänger · Spezialisierung · 3–6 Monate
University of Illinois Urbana-Champaign
Kompetenzen, die Sie erwerben: Datengesteuertes Marketing, Strategische Kommunikation, Journey Mapping, Marketing-Analytik, Personalisierte Kampagnen, Soziale Medien, Datengestützte Entscheidungsfindung, Marketing-Strategien, Marketing-Kommunikation, Digitales Marketing, Online-Werbung, Integrierte Marketingkommunikation, Kommunikations-Strategien, Kanalübergreifendes Marketing, Marketing-Kanal, Medien und Kommunikation, Reise-Mapping, AI-Personalisierung, MarTech, Digitale Medienstrategie, Marketing-Automatisierung
Auf einen Abschluss hinarbeiten
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: ChatGPT, Kundeneinblicke, Marketing, Werbung, Erstellung von Inhalten, Generative KI, Schnelles Engineering, Marketing-Strategien, Kundenanalyse, Marketing-Materialien, Inhaltliche Leistungsanalyse, A/B-Tests, Marketing-Design, Werbetexten
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

IE Business School
Kompetenzen, die Sie erwerben: Integrated Marketing Communications, Peer Review, Marketing Communications, Strategic Decision-Making, Strategic Marketing, Product Management, Promotional Strategies, Brand Management, Marketing Channel, Marketing Strategies, Marketing Planning, Advertising, Product Planning, Marketing, Consumer Behaviour, Product Strategy, Sales Presentations, Decision Making, Case Studies, Brand Strategy
Mittel · Kurs · 1–3 Monate

University of California, Davis
Kompetenzen, die Sie erwerben: Content Marketing, Persona Development, Target Audience, Content Strategy, Goal Setting, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Brand Marketing, Digital Media Strategy, Content Scheduling, Strategic Marketing, Content Optimization, Driving engagement, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Stakeholder Engagement, Business Metrics, Web Analytics, Business Analytics, Analytics, Key Performance Indicators (KPIs), Data Storytelling, Performance Analysis, Data Presentation, Digital Analysis, Presentations, Stakeholder Communications, Marketing Analytics, Strategic Communication, Data-Driven Marketing, Persuasive Communication
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Digital Marketing Campaigns, Sprint Planning, Process Management, Project Planning, Agile Methodology, Process Improvement, Performance Analysis
Anfänger · Kurs · 1–4 Wochen

Board Infinity
Kompetenzen, die Sie erwerben: Email Marketing, Dashboard, Campaign Management, Driving engagement, Direct Marketing, Performance Reporting, Cross-Channel Marketing, Copywriting, Campaign Planning, Content Performance Analysis, Marketing Planning, Marketing Effectiveness, Digital Marketing Campaigns, Email Automation, Performance Metric, Key Performance Indicators (KPIs), Data-Driven Marketing, A/B Testing, Business Priorities, Marketing Psychology
Anfänger · Kurs · 1–4 Wochen