社交媒体解析课程可以帮助您学习数据收集技巧、受众细分、参与度指标和营销活动绩效评估。您可以培养解读社交媒体趋势、优化内容策略以及利用洞察力推动营销决策的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Sprout Social 等工具,帮助您分析用户行为和衡量社交媒体工作的效果。

您将获得的技能: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Business Analytics, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Data, Market Research, Data Analysis, Strategic Decision-Making
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 数据管理, 数据伦理, 商业分析, 团队绩效管理, 数据驱动的决策制定, 健康技术, 分析, 性能分析, 法律, 团队管理, 合同谈判, 设施管理, 活动管理, 运营管理, 设施 Operator, 合同管理, 数据分析
初级 · 课程 · 1-3 个月

University of Colorado System
您将获得的技能: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling
中级 · 课程 · 1-4 周

您将获得的技能: Social Media Marketing, Drive Engagement, Social Media, Customer Engagement, Social Media Campaigns, Advertising Campaigns, Content Performance Analysis, Web Analytics, Marketing
初级 · 指导项目 · 不超过 2 小时

Digital Marketing Institute
您将获得的技能: 打造品牌, 营销分析, 销售技巧, 专业网络, 数字广告, 社交媒体战略, 广告, LinkedIn, 目标受众, 内容创作, B2B 销售, 社交媒体, 广告活动, 营销, 视频制作, 社交媒体营销
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 运行效率, 商业分析, 业务, 营销策略, 营销分析, 演讲, 数据驱动的决策制定, 数字广告, 营销, 同行评审, 分析, 绩效衡量, 商业策略, 广告, 数据分析, 问题管理
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Dashboard, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Storytelling, Business Analytics, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Stakeholder Communications, AI Enablement, Real Time Data
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts
初级 · 指导项目 · 不超过 2 小时

Digital Marketing Institute
您将获得的技能: 网络分析, 数字广告, 社交媒体活动, Instagram, 绩效衡量, 社交媒体战略, 目标受众, 社交媒体管理, 品牌意识, 广告活动, 内容创作, 社交媒体营销, Facebook
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business
初级 · 指导项目 · 不超过 2 小时

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning
初级 · 课程 · 1-4 周

您将获得的技能: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
中级 · 指导项目 · 不超过 2 小时