Facebook 广告课程可以帮助您学习受众定位、广告创建、预算管理和绩效跟踪。您可以掌握 A/B Testing、分析指标和优化广告活动以提高参与度的技能。许多课程都会介绍 Facebook Ads Manager 和 Google Analytics 等工具,这些工具支持实施策略和衡量广告工作的效果。

您将获得的技能: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Online Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing Strategies, Content Creation, Web Analytics and SEO, Search Engine Marketing, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
初级 · 专项课程 · 1-3 个月

您将获得的技能: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience
初级 · 指导项目 · 不超过 2 小时

Meta
您将获得的技能: 数据收集, 营销分析, 营销, 客户数据管理, 广告, 数据整合, 市场数据, 数据分析, 信息隐私, 个人身份信息, 网络分析, 数据驱动的决策制定, 应用程序接口网关, Google Analytics(分析), 数字化营销, 应用编程接口 (API)
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment
初级 · 课程 · 1-3 个月
University of Colorado Boulder
您将获得的技能: 消费者行为, 搜索引擎优化, Google 广告, 绩效营销, 搜索引擎营销, 广告, 数字广告, 网络分析和 SEO, 点击付费广告, 关键词研究, 广告活动, 在线广告, 情境广告, 自动化, A/B 测试
初级 · 课程 · 1-3 个月

您将获得的技能: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Management, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Product Promotion, Inventory Management System, Social Media Management, User Accounts, Account Management, Social Media, Advertising, Marketing, Business Strategy
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Budgets, Advertising Campaigns, Campaign Management, Search Engine Marketing, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience, User Accounts, Organizational Skills
初级 · 指导项目 · 不超过 2 小时
Universidade de São Paulo
您将获得的技能: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
初级 · 课程 · 1-3 个月