品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

ESSEC Business School
您将获得的技能: 文化多样性, 调解, 沟通策略, 文化敏感性, 积极倾听, 人际沟通, 语言交流技能, 分析, 跨文化能力, 劳动关系, 案例研究, 冲突管理, 管理团队, 谈判, 非语言交流, 沟通, 战略伙伴关系, 建立关系, 外交, 规划
初级 · 专项课程 · 3-6 个月

Duke University
您将获得的技能: Culture Transformation, Strategic Thinking, Team Building, Team Leadership, Strategic Leadership, Organizational Change, Team Management, Visionary, Organizational Strategy, Strategic Decision-Making, Team Motivation, Cross-Functional Team Leadership, Organizational Leadership, Agile Methodology, Business Leadership, Cognitive flexibility, Leadership Development, Innovation, Corporate Strategy, Change Management
中级 · 专项课程 · 1-4 周

IMD - International Institute for Management Development
您将获得的技能: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Compliance Management, Sustainability Reporting, Environmental Management Systems, Stakeholder Management, Governance, Stakeholder Engagement, Leadership, Social Impact, Stakeholder Communications, Risk Management, Business Strategy, Organizational Change
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis
中级 · 专项课程 · 3-6 个月

您将获得的技能: Sales Process, Sales Pipelines, Personal Development, Sales Operations, Sales Management, Professional Development, Sales Training, Sales, Account Management, Sales Strategy, Mentorship, Process Optimization, Employee Coaching, Forecasting, Self-Awareness, Customer Engagement, Customer Relationship Building, Stress Management, Customer Relationship Management (CRM) Software, Customer Relationship Management
初级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: 趋势分析, 管理, 战略领导力, 环境、社会和公司治理(ESG), 项目范围界定, 市场趋势, 商业道德, 道德标准与行为, 创业, 商业策略, 案例研究, 可行性研究, 企业可持续发展, 可持续商业, 社会影响, 国际关系, 可持续发展, 人口统计, 社会经济学, 投资回报
初级 · 专项课程 · 3-6 个月

您将获得的技能: Process Mapping, Business Process Modeling, Process Analysis, Business Process Improvement, Process Design, Business Process Management, Process Improvement, Lean Methodologies, Systems Thinking, Lean Six Sigma, Change Management, Quality Improvement, Process Flow Diagrams, Six Sigma Methodology, Stakeholder Analysis, Agile Methodology, Matrix Management, Dataflow, Prioritization, Generative AI
初级 · 课程 · 1-3 个月

您将获得的技能: Marketing Automation, Marketing Analytics, Return On Investment, Google Ads, Marketing Effectiveness, Marketing Strategies, Content Management Systems, WordPress, Facebook, Hypertext Markup Language (HTML), Software Installation
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: 销售演示, 数据清理, 精益六西格玛, 数据叙事, 制定基准, 高管风采, 口头表达, 协商方法, 叙事, 提案制定, 管理咨询, 微软Excel, 六西格玛方法, 解决问题, 咨询, 商业研究, 演讲, 业务咨询, Microsoft PowerPoint, 面试技巧
初级 · 专项课程 · 3-6 个月

Universidad Nacional Autónoma de México
您将获得的技能: Negotiation, Game Theory, Conflict Management, Communication, Decision Making, Strategic Thinking, Strategic Decision-Making, Ethical Standards And Conduct, Cultural Diversity, Cultural Sensitivity, Empathy & Emotional Intelligence
初级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 投资组合风险, 支付系统, 财务分析, 新兴技术, 区块链, 金融科技, 密码学, 金融, 风险分析, 金融市场, 数字资产, 投资, 资产管理, Encryption, 投资组合管理
混合 · 课程 · 1-4 周