品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

GRAMMY GO
您将获得的技能: 数据驱动的决策制定, 品牌战略, 内容营销, 营销分析, 战略伙伴关系, 促销策略, 客户参与, 品牌意识, 社交媒体营销, 营销预算, 社交媒体战略, 数字媒体战略, 媒体策划, 趋势分析, 内容战略, 营销策略, 营销活动经理, 关键绩效指标 (KPI)
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Target Audience, B2B Sales
初级 · 课程 · 1-4 周

EIT Digital
您将获得的技能: A/B 测试, 竞争分析, 创业, 销售流程, 数字化营销, 商业营销, 结算(销售), 市场调查, 销售展望, 增长战略, 市场分析, 商业开发, 销售, 新业务开发, 冷拜访, 营销, 目标市场, 营销策划, 客户分析, 营销策略
中级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Logo Design, Graphic and Visual Design, Animations, Branding, Marketing Design, Design, Social Media Content, Scheduling, Typography
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
初级 · 课程 · 1-4 周

Emory University
您将获得的技能: Business Strategy, Corporate Strategy, Organizational Strategy, Strategic Planning, Competitive Analysis, Strategic Decision-Making, Innovation, Market Analysis, Value Propositions, Business Risk Management, Sustainable Business, Market Dynamics
初级 · 课程 · 1-3 个月

您将获得的技能: Canva (Software), Logo Design, Prompt Engineering, Brainstorming, Creative Design, Brand Strategy, Branding, Graphic and Visual Design, ChatGPT, Color Theory, Target Audience
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: Account Strategy, Customer Success Management, Customer experience strategy (CX), Customer Engagement, Customer Service, Customer Relationship Management, Milestones (Project Management), Relationship Building, Growth Strategies, Expectation Management, Data-Driven Decision-Making
中级 · 课程 · 1-4 周

University of Huddersfield
您将获得的技能: Case Studies, Business Leadership, Growth Strategies, Market Dynamics
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
初级 · 课程 · 1-4 周

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Decision Making, Corporate Strategy, Market Analysis, Analysis, Continuous Monitoring, Market Dynamics
初级 · 课程 · 1-3 个月