品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Airbus Beyond
您将获得的技能: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Transportation Operations, Operations, Inventory Control
初级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: 新产品开发, 业务建模, 创造力, 创造性思维, 创业, 战略决策, 价值主张, 构思, 战略思维, 管理团队, 创新, 技术战略, 协作, 业务规划, 创造性地解决问题, 认知灵活性, 战略规划, 团队管理, 创业融资, 开放的心态
攻读学位
初级 · 专项课程 · 3-6 个月

HEC Paris
您将获得的技能: Social Impact, Sustainable Business, Ideation, Self-Awareness, Action Oriented, Project Implementation, Entrepreneurship, Personal Development, Business Modeling, Innovation, Creative Problem-Solving, Proactivity, Visionary, Strategic Thinking, Communication
混合 · 课程 · 1-3 个月

DeepLearning.AI
您将获得的技能: AI Product Strategy, Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning
初级 · 课程 · 1-4 周

ESSEC Business School
您将获得的技能: 数据驱动的决策制定, 业务建模, 财务分析, 利益攸关方沟通, 战略营销, 预测, 酒店管理, 收入管理, 数字化营销, 酒店 Operator, 财务预测, 竞争分析, 接待服务, 预算, 目标市场, 资产管理, 创造需求, 战略规划, 营销渠道, 营销
初级 · 专项课程 · 3-6 个月

您将获得的技能: Gap Analysis, Change Management, Business Process Reengineering, Project Management, Personal Development, Business Process, Process Mapping, Miro AI, Organizational Strategy, Business Strategies, Business Strategy
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Business Communication, Stakeholder Engagement, Public Relations, Cultural Diversity, Communication Strategies, Business Ethics, Crisis Management, Digital Communications, Drive Engagement, Employee Engagement, Brand Management
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 数据驱动的决策制定, 社交媒体战略, 实时数据, 文本挖掘, 品牌战略, 大数据, 分析, 竞争分析, 内容营销, 社交媒体内容, 社交媒体, 危机管理, 社交媒体营销
混合 · 课程 · 1-4 周

IESE Business School
您将获得的技能: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
初级 · 课程 · 1-3 个月

Duke University
您将获得的技能: Culture Transformation, Strategic Thinking, Team Building, Team Leadership, Strategic Leadership, Organizational Change, Team Management, Visionary, Organizational Strategy, Strategic Decision-Making, Team Motivation, Cross-Functional Team Leadership, Organizational Leadership, Agile Methodology, Business Leadership, Cognitive flexibility, Leadership Development, Innovation, Corporate Strategy, Change Management
中级 · 专项课程 · 1-4 周

ESSEC Business School
您将获得的技能: 沟通策略, 调解, 谈判, 文化敏感性, 劳动关系, 案例研究, 建立关系, 冲突管理, 战略伙伴关系, 管理团队, 分析, 文化多样性, 积极倾听, 非语言交流, 沟通, 语言交流技能, 人际沟通, 外交, 跨文化能力, 规划
初级 · 专项课程 · 3-6 个月

Starweaver
您将获得的技能: Incident Response, Incident Management, Computer Security Incident Management, Cybersecurity, Cyber Attacks, Cyber Security Strategy, Cyber Threat Intelligence, IT Service Management, Problem Management, Return On Investment, IT Management, Business Risk Management, Information Technology Infrastructure Library, NIST 800-53, Test Planning, Communication Planning, Continuous Improvement Process, Stakeholder Communications, Simulations
中级 · 课程 · 1-3 个月